Brad Sorensen Email & Phone Number

Austin & Mexico City

Bridge data and content owners with organizations for AI system training, focusing on ethical and compliant data/content use. Specialize in creating sustainable AI licensing strategies that preserve our clients' core businesses, structuring bespoke partnerships, negotiating rights, ensuring fair compensation, and maintaining the integrity of client data/content. www.Goodrights.com

Remote

Indie BD is a Biz Dev shop that drives rapid revenue growth and valuation for startups and established entities in media and tech by employing a "1-2 combination" of strategic positioning and deal momentum.We serve as an interim business development, strategic partnerships, content and/or IP licensing team or an extension of your existing team and can:✔ create an actionable business development strategy ✔ position your product or value proposition for success in-market ✔ jump-start your licensing, partnerships or sales efforts ✔ significantly increase your current deal flow Our clients are leaders in digital media (video and music), publishing, media technology, content creation and distribution. Functions: Business Development, Strategic Partnerships, SaaS Sales, Content Licensing / Acquisitions / Distribution, IP Rights Management, Transmedia, Brand & Talent Licensing, Strategic and Operational Streamlining, Contract Negotiation and Drafting.We have represented clients such as Accertify/AMEX The Orchard (now 1091 Pictures), Evolve Media, Arrow Electronics / Aspencore, Anyclip, Applicaster, DivX, Rivet 360, Frequency, Emmanuelle Chriqui / Catalyst Creative Ventures, and other companies on behalf of whom we've partnered with Apple, Netflix, Microsoft, Sony Pictures, Billboard, YouTube, Hulu, Vivendi SA, Mineral Fusion Natural Brands, NBC Universal, Eurosport, Scripps, Verizon, BroadbandTV, Amazon, Discovery Networks, Universal Music Group, Warner Music Group and others, to name just a few.

Greater Los Angeles Area

#1 enthusiast publisher on the web leveraging proprietary advertising and publishing technologies to reach 95 million people globally each month. 50+ global sales force and 22 offices in 7 countries, selling large branded campaigns to Fortune 500 advertisers.With the online publishing industry facing several imminent threats, Evolve Media brought me in to re-org their business development department and wrangle high value partnerships. After conducting some valuable discovery work and auditing the company’s existing partner strategy, I pivoted it to align with current market forces; improved the value proposition to make way for fruitful partnerships; streamlined and dialed in biz dev processes and laid the foundation for a nimble, lasting department that knows how to tackle market shifts and partner attrition. In under 9 months, my team added over:✔ 20 key partnerships worth...✔ 13 million monthly comScore unique visitors✔ 160 million monthly monetizable page views✔ $8 million in forecasted annual recurring revenue

Los Angeles / San Diego

DivX, Inc. was a VC-funded video technology licensing company and content aggregator/distributor with market-leading video CODEC that competed against Windows Media & QuickTime.I was recruited by DivX’s CEO to help launch their content business and break through 4 years of Hollywood content licensing stagnation. While internet VOD was an exciting new opportunity, it was still viewed as disruptive to the traditional media incumbency and hence was met with overwhelming fear and skepticism by film studios, distributors, TV networks and record companies. It took a deep auditing and reworking of the company’s content provider value proposition, a removal of the wrenches from its lengthy licensing / deal-making processes, and a ton of hustle, but in just under 2 years, I:✔ Secured over 5000 titles from 70+ content providers such as Starz Media, Eurosport, INA (French BBC), Video Action Sports, as well as dozens of distributors, record labels, and production companies ✔ Secured over 90% of the licensed content on the Stage6.com platform✔ Helped drive Stage6.com from 0 to 17 million monthly unique visitors in under 18 months✔ Brought Sony Pictures back to the table for a groundbreaking deal that opened the gates to the Hollywood Studios

Malibu, Ca

Surf Channel was the world’s first niche cable and interactive network devoted to surfing, surf culture, and board sports lifestyle.This business venture came to fruition after partnering with 2 TV executives from Channel 4 (France). I identified a great market opportunity for an all-board sports cable network and wrote the breakthrough business plan that eventually secured $5M from private equity (PE) investors to launch the network with a European cable operator, MCM International.Results:✔ Wrote the business plan used to raise our initial $5M✔ Acquired 3 media companies with large libraries of action sports content✔ Structured ground-breaking blanket sync/master use license giving the company access to millions of songs royalty free for use in programming✔ Developed all licensing processes and documents

Greater Los Angeles Area

Seals Communications Corp. was the largest producer of niche and extreme sports programming for ESPN, ABC, and Outdoor Life.As a recent law school grad, I was able to apply what I had learned as an intern and summer associate at several music and entertainment law firms to drafting everything from talent, sponsorship, network series, production services / co-production, joint venture, and IP licensing contracts to copyright and trademark applications. Supporting the CEO’s endeavors in partnering with Fortune 500 sponsors, I also learned how to get the best out of sponsorship negotiations and finance the production and distribution of TV properties through a combination of title sponsorship and either a barter or time buy. The breadth of licensing, production and distribution deals I worked on at Sealsco was instrumental in helping me become a more creative and nimble intellectual property deal maker and rights management expert.

Greater Los Angeles Area

"On Tour" was a big-budget, multi-camera, live concert TV series that aired on PBS. I supported the President of the company as well as outside counsel in redlining, negotiating and administering contracts with record labels and publishers for the production and distribution of live musical performances from the biggest artists in the world at the time including Smashing Pumpkins, Goo Goo Dolls, Metallica, Ozzy Osbourne, and dozens of others.

Juris Doctorate, Law

Entertainment Law

Bs, Communications

High School Diploma