• Hired as consultant to support new website deployment while maintaining the current one.• Identified and documented ideal processes and workflow for overall website data management.• Successfully created and deployed new Project Management tools to increase workflow efficiency.

• Organized cross-departmental collaboration and workflow resulting in eComm surpassing goal by 40%.• Led a team of 6+ marketing professionals in developing and implementing comprehensive marketing strategies to support company OKRs and drive revenue growth.• Managed marketing budget, allocated resources effectively, and tracked ROI to ensure optimal utilization of funds.• Oversaw all aspects of marketing including digital marketing, content creation, social media, email marketing, events, and public relations.

• Assisted in reducing technical costs by 40% by rearchitecting legacy systems (updating databases and migrating to a more elegant API platform) and re-evaluating software and services deployed in the production environment.• Defined product roadmaps, feature prioritization, and release schedules based on market insights and stakeholder inputs.• Lead multiple technical projects, coordinating efforts of developers, designers, and QA teams to ensure successful delivery.• Utilized agile project management tools (Jira, Asana, Monday, Trello) to organize and execute sprints.• Launched Bill Murray 1000 NFT collection including exclusive events and content with Bill Murray, the most successful NFT launch on the Coinbase platform.

• Developed and implemented editorial strategies to align content with audience interests, maximize engagement, and increase website traffic and audience growth.• Collaborated with cross-functional teams including marketing, social media, and product development to execute integrated content campaigns and initiatives.• Utilized content management systems such as WordPress to create and publish content for platforms that supported 6M+ unique monthly users.

• Implemented and managed inventory control processes for construction materials and equipment, ensuring accurate tracking, stock replenishment, and inventory accuracy.• Conducted regular inventory audits and cycle counts to identify discrepancies, reconcile inventory records, and prevent stock outs or overstock situations.• Collaborated with procurement, logistics, and project management teams to forecast material requirements, coordinate deliveries, and maintain adequate inventory levels to support project timelines and deadlines.

• Implemented inventory management systems and procedures to monitor inventory levels, stock movements, and procurement activities, utilizing Oracle and other (ERP) systems.• Conducted regular inventory audits and cycle counts to identify discrepancies, reconcile inventory records, and maintain inventory accuracy within established tolerance levels.• Coordinated inventory control activities for HVAC equipment and components, including raw materials, finished goods, and spare parts, across multiple manufacturing facilities.• Oversaw 23 employees in the correct procedure of inventory and distribution within the warehouse.