Brandon Schaefer Email & Phone Number

Louisville, Ky, Us

Phoenix, Arizona, United States

Led demand generation for a global market leader in electronic plan review, driving community impact through digitized planning applications. Managed comprehensive marketing strategies across multiple channels, including web, email, social media, and paid advertising, to deliver qualified leads and support sales. Coordinated and executed partner marketing activities, event campaigns, and remote team collaboration across North America and Europe. Proficient in tools like Hubspot, Excel, and PowerPoint for campaign automation, project planning, and performance analytics.

New York, New York, United States

Managed marketing automation and CRM integration, including customization and lead lifecycle processes. Provided training on digital tools and processes, updated websites and SharePoint sites, and worked cross-functionally to launch complex campaigns. Directed social media management and reporting using platforms like Facebook, Twitter, TikTok, HubSpot, and LinkedIn. Supported marketing teams by triaging issues and resolving queries.

Jeffersonville, Indiana, United States

Developed and managed marketing calendars, campaigns, and promotions aligned with brand strategy. Built and launched the company’s WordPress website and led social media and digital marketing efforts for HempRise and its parent company, Layn Natural Ingredients. Coordinated virtual and in-person tradeshows, managing all aspects from pre-show planning to post-show reporting. Utilized data and competitive analysis to propose innovative strategies, optimized brand exposure, and improved web traffic. Maintained CRM databases and spearheaded new ideas for social media, blogs, and email campaigns.

Louisville, Kentucky, United States

As a Marketing Director at Dan-O's Seasoning, I spearheaded digital marketing strategies that significantly boosted online visibility and drove traffic to our websites through effective SEO and paid social advertising. I led the development of our WordPress website, managed promotional content, and crafted engaging print materials. My efforts in planning and coordinating tradeshow events further strengthened our brand presence. Additionally, I monitored key website metrics via Google Analytics and produced compelling video content for our website and social media channels, including TikTok, to enhance audience engagement and drive sales.

Louisville, Kentucky, United States

In this role, I developed and launched content initiatives, including blogs, video content, and social media profiles, to establish thought leadership and drive substantial inbound marketing results. I managed SEO across multiple websites, optimizing them to increase visibility and traffic. Additionally, I produced, edited, and uploaded all video content for the company website and social media platforms. I led both print and digital advertising efforts for B2C and B2B markets, utilizing market trends and audience insights to effectively target and market products

Louisville, Kentucky, United States

As Co-Founder and Content Developer at Vines, Barrels and Kegs, I played a key role in developing a niche social platform for major spirit brands to network and promote their products. I facilitated the use of specialized video features and managed all media content, including filming, editing, uploading, and marketing across multiple social networks. My efforts in social marketing on platforms like Facebook, Twitter, YouTube, and Instagram were instrumental in building the brand and establishing strong relationships with hospitality industry professionals. Additionally, I gathered and reported weekly metrics to track performance and refine our strategies.

Business

Activities and Societies: Phi Kappa Tau Fraternity

Business Administration And Management, General