Brandon Adams Email & Phone Number

Dallas-Fort Worth Metroplex

San Antonio, Texas Area

• Was responsible for the introduction, growth and management of a new product line consisting of 21 SKUs under direction of the VP of Sales. Provided Business Development support for VP Racing Fuel's additional retail.
• Discovered, developed and managed account relationships within a global network of distributors, co-ops, retailers, and dealers.
• Developed and lead marketing initiatives via national B2B & B2C promotions, sponsorships, print & digital advertisements, trade shows, conferences, outbound call campaigns, presentations, and sales collateral.
• Worked closely with cross-functional teams on product development, marketing, sales, purchasing, warehousing, and distribution.
• Was responsible for the management of product line ROI, KPIs, purchasing, and inventory.
• Spoke as a subject matter expert at trade shows, motorsport events, conferences, and partner meetings.

San Antonio, Texas Area

• Working amongst a tightly-knit marketing team supporting VP Racing Fuel's global brand; I was tasked with the creation, implementation and execution of marketing campaigns for the Race Fuel, Retail (fuel additives.
• National & Regional Event Management: Coordination of trade shows (Including SEMA, the premier automotive products trade event in the world), motorsport events, grand openings, awards banquets, and VIP clientele.
• Team Building: Trained, mentored and managed Marketing Coordinators, Specialists, and other team members to execute global, national, and regional projects. Additionally, managed VP's outbound call center and call.
• Sponsorship Management: ROI optimization, contract negotiation, product endorsements, brand implementation, event appearance coordination, sample product distribution, and content creation.
• Event Activation & Promotion: On-site company spokesperson in charge of product showcases, live mid-show interviews, promotional team management, and celebrity/VIP appearance arrangements.
• Corporate Oversight: Collaboration with eleven regional Sales Managers across three product divisions, as well as with multiple outside agencies to successfully execute national marketing campaigns and programs.

San Antonio, Texas Area

• Developed and executed in-store consumer marketing campaigns.
• Built and managed relationships with regional big-box retail partners (H-E-B, Sam's Club, Costco, etc).
• Interviewed, trained and managed entry sales staff.
• Worked directly with other campaign managers to ensure effective promotions were being implemented.
• Managed inventory and product displays for the South Texas region.

Texas, United States

• Competed professionally at events globally for 9 sponsoring brands including: Bombsquad Longboards, Waterloo Wheel Designs, Riot Boardsports, Magic Bearings, Ronin Precision Trucks, Carve Skate Shop, Riptide Bushings.
• Accomplishments include 8 wins and 25 podium spots at 44 races attended.
• Promoted sponsoring brands while competing professionally around the world.
• Created and managed marketing campaigns for the Texas and southern USA markets.
• Established business relationships with retailers across the southern USA.
• Helped design and test new technology and products.

Dallas-Fort Worth Metroplex

• Performed installations of new wireless communication systems, drive-thru speakers, timers, microphones, and wireless headsets.
• Repaired wireless communication systems and drive-thru equipment.

Bachelor Of Business Administration (B.B.A.)

Education record

Activities and Societies: Varsity Football | Texas AAAA Football State Champion