Breanna La Liberte Email & Phone Number

Portland, Oregon Metropolitan Area

Portland, Oregon Metropolitan Area

With about 10-15% of infants born in the United States admitted to the NICU annually — and our family being a part of that 10-15% with the birth of our first baby, I wanted to find a way to give back to other NICU families. So the NICU Nursery Project was born — we crowd-fund donations for NICU families to take care of all their nursery essentials — from.

Portland, Oregon Metropolitan Area

My responsibilities include brand and messaging strategy definition for our core and new business products, campaign and ‘always-on’ creative and content development, creative agency, freelancer, and partner training and management, user testing and customer research, supporting channel teams with brand materials, managing the social media and content.

Portland, Oregon, United States

I manage shopper marketing strategies in all West Coast-based grocery stores, with Albertsons Companies’ 2,200+ stores as my main focus. My responsibilities include building an annual omni-channel strategy for the West, briefing and managing our shopper marketing agency, directing the national shopper marketing creative strategy in collaboration with our.

Portland, Oregon, United States

My responsibilities included building the Tillamook social media strategy, supervising the social media community manager, managing an annual budget, and bringing our brand platform and integrated campaigns to life on social platforms.Partnering with the community manager, we onboarded and directed our social media, community management, and paid social.

Portland, Oregon Area

Same role as above!

Portland, Oregon Area

• In a world where “more is more,” the Capsule Life podcast celebrates living a life of less. Episode topics include minimal living, sustainability, holistic health, and more. Learn more at http://thiscapsulelife.com
• Plan editorial calendars for a holistic show experience, including episode, email, landing page, show notes, and social media content
• Create compelling, lead-driving downloads and landing pages to grow an email list
• Manage social media strategy and execution on Instagram, Facebook group, and Pinterest
• Design all graphics, social media, and website imagery
• Identify and coordinate guest shows and interviews, and provide guests with the necessary promotional tools

Vancouver, Washington

I managed the Digital Brand Marketing team and budget, and co-led the RFP for a new digital agency. My responsibilities included overseeing creative and content development for major practice initiatives, managing external partners and agencies, developing a comprehensive social media strategy, and managing social media advertising.I collaborated with and.

Vancouver, Washington

• In this highly cross-functional role, I manage the development and execution of Banfield Pet Hospital’s client-facing and associate-facing social media strategies.Strategic Work
• Develop comprehensive social media strategy to build a stronger connection with our clients and associates, inclusive of conversion, reach, fan growth, engagement rate, and sentiment goals
• Identify areas of improvement and innovation in our online/digital creative direction, and work closely with the creative team and external partners to bring new creative direction to life
• Strategize content, ranging from everyday posts to video, graphic, and photography support
• Build social media campaigns, develop influencer partnership programs, evolve our reactive and proactive engagement strategies, and revamp our social media employer brand strategy
• Collaborate with and support Mars Global and Mars Petcare (Banfield’s parent company) through strategic partnerships across Mars companies and thoughtful social media content sharing

Portland, Oregon Area

• This was a cross-functional, strategic role with an emphasis on the sustained growth of the emerging industries and services we identified as key opportunity areas for the agency.
• Serve as a partner to Operations, Client Success, Internal Marketing, and Sales to translate strategies into business-focused, easy-to-understand deliverables, analyses, and reports specific to a client’s industry
• Continually audit and seek to improve all aspects of a client’s experience with Adpearance services, from initial analysis and intake to ongoing planning and monthly reporting of results
• Consider internal processes from the client perspective and work to align internal workflow,communication, and efficiencies with what’s best for the client
• Serve as a subject-matter expert across teams and lead regular trainings to support a strong internal and external understanding of Adpearance’s strategies and best practices, and the value that Adpearance services.
• Mentor Operations team members across Inbound, Digital Advertising, and Digital Branding services

Portland, Oregon Area

• In this role, I managed a team of 6 responsible for the growth and success of accounts in a wide variety of industries, including Spirit Mountain Casino, Lazydays RV, and Timber Products, among others.
• Lead and manage 6 team members responsible for inbound marketing efforts across varied clients, ensuring all work is in line with clients’ brands, goals, and overall strategies
• Hire for and grow the Inbound Marketing Team from 3 people to 20+ team members in 5 years
• Restructure the team, processes, and tools to accommodate the fast-paced growth of the agency
• Stay ahead of trends and provide social media and digital marketing-specific thought leadership
• Develop (from the ground up) a suite of inbound marketing services, including social media, socialadvertising, content marketing, reputation management, search engine optimization, and more

Portland, Oregon Area

• Mentor marketing specialists on all Inbound Marketing services, including social media management, social media advertising, SEO, content marketing, analytics and other tasks
• Manage workflow within the team, prioritizing tasks, ensuring timely completion and meeting deadlines
• Provide inbound services-specific thought leadership to team members and coworkers
• Actively manage multiple social media presences across various platforms for a diverse set of clients, including the entertainment, healthcare, office management, insurance, education, health & beauty and financial.
• Oversee and implement social media strategy and social advertising across our team's clients on various platforms
• Manage and conduct media outreach through pitches via Cision and press releases via PR Web

Portland, Oregon Area

• Actively manage multiple social media presences across various platforms for a diverse set of clients, including the entertainment, healthcare, office management and financial industries
• Implement social media advertising campaigns on Facebook and LinkedIn
• Conduct media outreach through pitches via Cision and press releases via PR Web
• Build targeted media lists and monitor online mentions
• Develop social media promotions using Woobox
• Create potential client proposals outlining suggested services and promotions, including a customized social media marketing mix

Orange County, California Area

• Develop creative campaigns
• Implement traditional advertising on behalf of clients, including newspaper, direct mail, radio and point-of-purchase materials
• Implement digital advertising on behalf of clients, including e-blasts, banner advertising and pre-roll advertising
• Conduct extensive research about key publics, products/services, various print and digital opportunities and competitors’ advertising/public relations tactics
• Act as one of two main contacts for our accounts, comprehend and address client needs, develop agendas, attend meetings and write meeting recaps/to-do lists

Orange County, California Area

• Conduct public relations efforts, including writing and distributing press releases, building media contacts and researching opportunities with prominent bloggers
• Improve client and employee relations through relationship-building tactics
• Write copy for and contribute to the development of Brandtailers’ social media sites and blog
• Implement search engine optimization tactics including keywords, tags and descriptions in Brandtailers’ website and blog posts
• Research various social media opportunities and develop skills through daily industry reading
• Monitor Brandtailers mentions via web alerts and other tools

Orange County, California Area

• Write copy for and contribute to the development of clients’ websites, social media sites and blogs
• Implement search engine optimization tactics including keywords, tags and descriptions in clients’ websites
• Research various social media opportunities and competitors’ platforms
• Monitor client mentions via web alerts and other tools
• Respond to consumer comments and questions on behalf of clients
• Measure the success of online branding through various analytical tools

• Conduct brand development, website development and maintenance, SEO, social media management and day-to-day operations
• Complete outreach to potential hospital partners, pitch Letters2Hope to partners and create an operational system that works for all parties

• Online Etsy shop (vintage clothing and accessories store)
• Consistently branded through Facebook, Blogger and Twitter

• Assisted with brainstorming and implementing marketing ideas
• Posted to the company’s blog once a week