I love energizing and growing passionate audiences by communicating with them directly. The field of social media is one of few that defines success in a direct relationship with positive human emotion. Social networks are designed to make people feel satisfied through interaction, and as a social media professional I get to experience that on a large scale on a daily basis.I'm a Social Media Strategist with 12 years of experience in audience engagement, brand management and content promotion. My expertise is audience development, and data driven strategy development through social and web analytics.