Brent Haley Email and Phone Number
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It all started back in 1984 when I convinced my dad, who was an entrepreneur starting his own company, that with the new Mac that was just announced he could do customized bills and letters with graphics and photos on a desktop printer from a small desktop computer. We went to LA and looked at the new Mac+ with MacPaint/Draw package and bought one right there. I created logos, letterhead, letters, marketing monthly's all in MacDraw and MacPaint. So began my career in digital content : Aldus: the 1st PageMaker WW Evangelist, Adobe: developing integrated WW Sales tools and demonstrations, Pantone: revamping & launching all digital color libraries, Apple: launching Mac OS X, LHM Studios: 8 years of social/content consulting, HPE Cloud: launching " Helion" and then to UiPath: securing market leadership in fastest growing software category, RPA. ActTwo with UiPath began Oct 2024 and now AI agents + automation.
Uipath
View- Website:
- uipath.com
- Employees:
- 1
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Senior Director, Industry And Department Marketing - GlobalUipath Apr 2024 - PresentNew York, Ny, Us
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Director, Industry & Department Content Marketing- GlobalUipath Aug 2021 - Apr 2024New York, Ny, UsA global role focusing on industry and domain content strategy, enablement & tool development.
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Director Of Event & Influencer Marketing - AmericasUipath Oct 2018 - Aug 2021New York, Ny, Us
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Sr. Marketing Manager - AmericasUipath Jan 2018 - Oct 2018New York, Ny, Us
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Advisory Board MemberExperienceflow.Ai Jan 2024 - PresentSan Francisco, Ca, UsMarketing advisor for emerging AGI startup. -
Ww Content & Demand Generation Campaign OrchestratorHewlett Packard Enterprise Nov 2016 - Oct 2017Houston, Texas, UsI was the orchestrator of HPE's new digital marketing model, created in November 2016. Responsible for managing the end–to-end development, from creative concept to regional execution of the first campaign in this new model called "The Right Mix of Hybrid IT." The campaign consisted of six full use case messaging campaigns which included multiple media banners, paid social, web, IP re-targeting, nurture and lead delivery.I facilitated all the teams to the launch of the English translated into seven languages. I also managed all the campaigns in addition to those in the new model with separate agency, budget and daily management including: Synergy - #1 Product introduction for HPE in 2017 - SimpliVity introduction and channel campaigns - Fully-integrated WW Service Provider campaign. I managed an internal team including two Senior Campaign Orchestrators, four Contractors and two interns. I also managed my VP/group budget working all year to realign 2M in spend/expenses to the new digital model. -
Ww Cloud Digital Content Strategist, Customer Reference & Campaign ManagerHewlett Packard Enterprise Oct 2013 - Nov 2016Houston, Texas, UsI provided long-term strategy/process along with daily direction and implementation of all worldwide customer facing cloud customer stories, digital content development and demand generation programs for HPE Helion from the launch of this division. This new Cloud division for Hewlett Packard focuses on developing private cloud infrastructure and integration with OpenStack. I managed the relationships and worldwide budgets (over $1M quarterly) for creative agencies, paid social, industry analysts, translations and third party contractors along with an internal team of eight full-time staff. I created and implemented new digital marketing strategies including gated video webinars and audio podcasts for lead generation, executive and influencer persona programs, and customer story-based marketing initiatives.
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Creative Marketing Director, Digital Content And CampaignsHewlett Packard Enterprise Mar 2012 - Oct 2013Houston, Texas, UsI was hired as a change agent by the HP Software Marketing VP. I worked with all the product marketing directors to train teams and build strategies for moving from papers and slides to interactive digital content and web-based marketing best practices integrating video, audio and web experiences. I developed relationships and created trust with team of directors and 12 software product managers to build strategies and execute new digital content and lead generation campaigns. Managed budget and day-to-day activities of internal & and external creative resources to deliver all outbound external content. Won a HubSpot Marketing award for my persona / inbound marketing work.
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Creative Marketing Director & FounderLeft-Hand-Man Productions Jan 2006 - Mar 2012Built a successful video and audio marketing firm on the philosophy of “humanizing technology, enchanting customers and servicing the brand.” Refurbished an old warehouse into a state-of-the-art production facility with 3,000 sq ft sound stage, edit suites and a 55' x 35' cyclorama. Produced successful digital content campaigns for clients including: Apple Inc., Hewlett-Packard, FileMaker, Extensis and Adobe.
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Senior Marketing & Campaigns Manager, Worldwide Creative MarketsApple 2002 - 2006Cupertino, California, UsI was the worldwide programs marketing manager for individual creatives and creative workgroups. In charge of messaging and major web, email and partner marketing programs for the creative design market for corporate website and worldwide geography messaging.Developed "DrivenByDesign" the most successful industry "CreativePro" roadshows to introduce MacOSX G5 & new displays along with partners solutions. A 12 city tour then extended to another 24 city roadshow, with a live attendance of over 40k people. Buyers Journey continued for two years selling Apple. MacOSX, Cinema Displays, G5's, Adobe, Quark and Extensis software and HP printers. The Mac OS X to the marketplace also was revisited to help migrate people to the G5. -
Director Of Sales & Business DevelopmentPantone 1999 - 2002Carlstadt, New Jersey, UsWas hired away from Adobe to manage and execute the largest relaunch of Pantone Color System to the US market since its creation. Increased sales and built product awareness in US & WW creative market North America and Canada with focused team of 3 remote sales people and small annual million+ budget.Built relationships with development teams, implemented new color libraries into latest software products and closed multi-million dollar licensing negotiations and contacts for new Pantone Digital Color Libraries with Apple, Adobe, Quark & HP.Successfully managed development and product marketing launch the Hexachrome plugins for Photoshop & Illustrator and the Pantone Color Cue. -
Worldwide Sales Tools Program ManagerAdobe 1995 - 1999San Jose, Ca, UsPart of Aldus acquisition I was asked to be in a small team of 3 program managers to lead out the development of worldwide sales product demonstration and tradeshow presentations.Managed internal interns and external creative agencies on a tight budget to create fictitious companies & graphics with files and scripts to demonstrate how the Adobe suite of products worked individually and together. Travelled the world to each major tradeshow, training presenters on stage by doing the creative demonstration. -
Product Evangelist & Nw Regional ManagerAldus Corporation 1990 - 1995I was one of the first product evangelists for Pagemaker, combining my typography, color and design layout expertise and withthe latest digital tools to inspireother creatives. Drawing from my printing days of trapping and imposition, I moved into the TrapWise and pressWise, the latest in digital production software tools acquired by Aldus. Created demos, presented on stage and traveled the world.Thanks to my overall technical knowledge, I was promoted to this position in which I ran the territory and expanded my business experience. Responsible for all Northwest regional sales, events and resellers, basically everything that happened in regions around direct and partner sales. Increased sales and product adoption for all education, corporate and government accounts. -
Digital Graphics & Prepress PioneerHamilton Design 1988 - 1993Created my own venture in the newly developing industry of digital content creation. My company consulted with traditional graphic designers, printers and pre-press shops on making the transition to digital tools. I worked with Larry Baca and Before&After magazine to produce the first digital four-color separation to go directly to press. (This was a pioneer moment, heralding a new age!) Worked with Primo Angeli team to create complex digital art production designs for books, labels and artwork in FreeHand, Illustrator and Photoshop. Produced full digital masters for product lines such as Marianas, 3Par, Sharp beer & more. (http://www.primoangeli.com/work/branding-and-packaging)Education
Brent Haley Skills
Brent Haley Education Details
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University Of California, DavisForensic Medicine -
Sacramento City CollegePrepress/Desktop Publishing And Digital Imaging Design
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Larry Baca DesignTypography And Color Theory
Frequently Asked Questions about Brent Haley
What company does Brent Haley work for?
Brent Haley works for Uipath
What is Brent Haley's role at the current company?
Brent Haley's current role is Leading the team that is building the agentic automation story for our global focused industries or enterprise departments!.
What is Brent Haley's email address?
Brent Haley's email address is brent.haley@hp.com
What is Brent Haley's direct phone number?
Brent Haley's direct phone number is +140833*****
What schools did Brent Haley attend?
Brent Haley attended University Of California, Davis, Sacramento City College, Larry Baca Design.
What skills is Brent Haley known for?
Brent Haley has skills like Mac, Video, Product Marketing, Marketing, Marketing Strategy, Marketing Communications, Strategic Partnerships, Multi Channel Marketing, Entrepreneurship, Photography, Digital Media, Digital Marketing.
Who are Brent Haley's colleagues?
Brent Haley's colleagues are Ionut Mihai Nicula, David Gamulea, Jack Mars, Andrei Hodoroaga, Jenya Vasileuskaya, Harold Aris, Raluca Vaduva.
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