Brett Newman Email and Phone Number

Leading front line BDRs to quota and promotion. Helping companies build trust.

Responsible for team of as many as 11 Account Development Representatives focusing on starting sales conversations in the Retail and Consumer Goods verticals for MuleSoft.Mulesoft is a powerful integration platform that enables organizations to connect disparate systems and applications, simplify data exchange, and streamline business processes. By leveraging Mulesoft, companies can increase efficiency, improve customer experience, and drive innovation by unlocking data from legacy systems, cloud applications, and IoT devices. Its flexible architecture and comprehensive set of tools make it an ideal solution for organizations of all sizes and industries, helping them to accelerate digital transformation and stay ahead of the competition.

Cloud Enterprise Application Integration | Data Management Platform | OpentextOpentext is a leader in cloud-based data solutions. Our tailored approach allows organizations to meet today’s toughest data challenges while building a robust data-centric foundation from which to tackle tomorrow’s biggest problems. From complex integration to data management to the brave new frontiers of big data, we provide millions of customers worldwide with the critical information needed to make better decisions, faster.Specialties: Enterprise Application | Integration B2B / A2A / EDI Integration, Managed Services, Cloud Services, Master Data Management, Data Integration, Data Mapping, Data Transformation, Data Security, Security

Acquired by Opentext in December of 2018Liaison Technologies is a global integration and data management company. It provides innovative solutions to integrate, transform, harmonize, manage and secure critical business data on-premise or in the cloud.

​Oversee and lead a 10-person global sales team to drive traffic to the company blog and wedding dress listing service, offering designer wedding dresses at up to a 90% discount. Lead the tech development team to build new themes and perform app rebuilds and debugging while collaborating with management team on budgets, company direction, market research, advertising, and sales goals.Key Accomplishments: ♦Facilitated more than 100K dress transactions in less than four years, driving traffic through targeted marketing and blog posts, which offer inspiration for DIY and elegant weddings.♦Secured major accounts and negotiated complex content partnerships by developing an impressive portfolio of wedding content, ideas, and inspiration.♦Doubled average sales and increased personnel retention by 45% by creating a custom cloud-based and multi­layered recruiting system, based on the Lou Adler model.♦Improved project time and reduced project budgets by over 90% within 18-month period by redesigning sub­-optimal code development and optimizing project management systems.♦Increased the average major account sale price by 65% by updating ad proposals and product composition to include social media advertising.♦Reduced overhead by 80% and increased productivity by 35%, while maintaining high cyber-security by designing and implementing a cloud-based virtual sales position.♦Boosted renewal rates by 35% by refocusing and redesigning major ad services to highlight company strengths.♦Negotiated a major account and complex content partnership with an adult beverage company, focusing on new imagery, styled shoots, and image rights licensing, resulting in a 5% increase in revenue.♦Enhance performance and sales by conducting ongoing sale team training, goal-setting, coaching, and mentoring while performing market research and competitor analysis to improve ad products.

Led a five-member graphics and technical team to develop custom advertising proposals for clients for this Landmark Communications company with 800+ clients worldwide and $22M in annual franchise advertising sales.Key Accomplishments: ♦Grew annual residual sales from $0 to $1M+ within two years by targeting and securing major business opportunities, establishing 170+ clients.♦Secured two master franchise development agreements worth $2M by creating a standout advertising solution for a leading global food brand.♦Generated $100K+ in monthly sales revenue by customizing high-end advertising package with a leading energy drink brand.♦Quadrupled ad sales by upgrading one client to premium advertising through successful account development and rapport-building.♦Boosted monthly website visitors from 12K to 200K by creating a targeted campaign for a major beverage global distributor.♦Maximized client satisfaction and increased retention and repeat sales by acting as primary contact for all customer interaction to determine needs, address concerns, and resolve any issues while following-up with current clients to monitor ad performance.

Led a four-person team to manage simultaneous projects, which involved developing hundreds of Search Engine Optimized pages, client service integration, copy generation, sales support research, and technical analysis for Fortune 500 clients.Key Accomplishments:♦Increased optimization by updating client sites to reflect industry standards, diagnosing and providing front and back-end technical solutions, and establishing relative value metrics analysis.

Consistently completed projects on time and within budget for this global provider of strategy, technology, business process outsourcing, and supply chain management with $12B in annual sales. Provided research design assistance for an electronic retailing survey, which placed hundreds of online orders and tracked reverse logistics fulfillment. Key Accomplishments: ♦Reduced lead-time by an average of 55% by segmenting 3M DOD products, 1.2M suppliers, and 80K clients by “racking and stacking” data points with a massive SQL server.♦Increased Customer Segmentation Team competency and performance and client satisfaction by developing a Supply Chain Management Overview Course for hundreds employees and clients.