Experienced senior executive in both public and private sectors having led teams that combine creative, digital, commercial, design, analytical, sales and customer service competencies in traditional and non traditional environments. I am results driven and motivated to create success through collaboration and applied critical thinking. There is usually a precedent for all business challenges and I am comfortable developing original strategy that, through attention, measurement and refinement, achieves optimum outcomes. Above all, I believe culture and process determine levels of profitability and accelerated growth. Teams that thrive together really do achieve more.