Brian Katz Email & Phone Number

Berkeley, Ca, Us

Working closely with the Director of Marketing, my responsibilities include:- Executing the majority of email communications sent from the organization and analyzing results to increase engagement - Creating extractions from Tessitura database for segmented communications- Analyzing current digital marketing trends and implementing new targeting strategies - Production management and proofing process of marketing materials - Assisting in creating multi-channel messaging, including copywriting and content direction for direct mail, emails, event listings, and social media.- Managing social media content development, creation, and implementation

San Francisco, California, United States

Oversees all digital marketing strategies, including setting organizational goals, policies, procedures, workflows, and evaluation metrics that ensure the Federation is efficient and successful in its online marketing efforts.

San Francisco Bay Area

San Francisco Bay Area

● Hire and supervise all artistic staff including directors, designers, and assistants.● Grew company from 50k to over 330k budget, with a full main-stage season, workshop series, 6k plus patrons a year, and over 200 subscriber households.● Maintain relationships with individual donors though direct marketing, phone solicitation, events, and individual social outings.● Maintain CRM database of all donors and patrons.● Manages part-time General Manager, House Manager, and scores of independent contractors per season.● Maintain QuickBooks and daily bookkeeping in preparation for the company’s accountant.● Represents the company at community partnerships, programming, and trade organizations.● Maintained and developed performance space at 99-seat proscenium theatre, including managing upgrades to the lighting, sound, and other aspects of the facility.

Berkeley, California, United States

* Developed marketing plan and budget for multi-million dollar theatre; implemented plan to foster a six show season along with various workshops.* Devised, implemented, and evaluated all advertising and promotional efforts to drive ticket sales.* Planed, designed, and disseminated all online and print marketing collateral and email communications.* Fostered relationships with peer organizations, colleges, and local businesses.* Oversaw all social media marketing opportunities and website content updates.\]* Managed graphic designer and worked in conjunction with press relationship manager to ensure cohesive communications.

● Taught classes in Business, Computer Applications including MS Office and Keyboarding, Math, and Literature.● Created curriculum, tests, and exercises for college-level students.● Founding Vice-President, Faculty Advisory Board

Mill Valley, Ca

Taught beginning improvisation and scene study to non-professional, adult students.

San Francisco, California, United States

● Taught introductory computer skills, Microsoft Office applications, Internet (Job searching, online resumes, research), and email to adults in transition, with limited English, and at varying computer experience levels.● BPPVE Certified Instructor● Responsible for recruiting students from employment specialist clients, job seekers at the community at large, & general population for beginner and intermediate MS Office vocational skill classes.● Conduct staff training for JVS employees in Advanced Outlook Tools, Intermediate Excel, and Word, PowerPoint and Mail Merge.● Assist JVS staff, as needed, in MS Office and OS challenges.● Serve on the staff development committee and published the​ JVS Chatter​ ,​ ​ a staff-edited newsletter.● Received 94% satisfaction on student feedback surveys.● Built on existing curricula for JVS’ CTC Program’s Introductory, Intermediate, and Advanced computer skills classes, with a focus on adapting lesson plans and activities to be appropriate for both new participants and those with more advanced skills.● Provide lesson plans and classroom activities for the program’s curricula binders to be shared with other JVS instructors and community-based organizations.

Berkeley, California, United States

● Draft, edit, and publish various fundraising materials including the Annual Fund main campaign brochure, letter, and donor rewards pamphlet.● Train department on the new and existing functionality of Tessitura software; attend user groups and conferences as needed● Liaison between development and IT departments.● Responsible for the conversion of the Development Department from outdated software (Donor Perfect) to new state-of-the-art Sequel-based database (Tessitura).● Initiated new uses for donor software, including an auction solution, new tracking methods, and integration with existing wealth management databases.● Supervise part-time gift entry assistant.● Coordinate the production of the direct mail and telefunding collateral materials.● Provide weekly reconciliation and reporting of direct mail and telefunding campaigns; produce data pulls for program listings/mailings, and produce monthly financial reports on various campaigns.

Emeryville, California, United States

● Manage over three hundred agent partners and over 400 real estate transactions per month.● Serve as support for agent partners, including technical assistance, HTML advice and customer relations.● Manage large email blasts, mail-merge documents and MS Access / Excel databases for region.● Suggest new functionality for site, as well as Regional Manager back-end tools.

San Francisco, California, United States

● Coordinated integration of the move.com network into Homestore.com including Rent Net, seniorhousing.net and selfstorgage.net.● Created proposals, tracked resources and implemented features for apartment management company sites hosted by Homestore.com.● Coordinated and executed user testing; analyzed results; recommended design and functional changes.● Analyzed competitor's sites for best practices and best-of-breed technology.● Coordinated quick business integrations; worked closely with business staff to identify, design and integrate partners on a weekly basis.● Produced redesign of Rent Net; decreased load time of homepage by over 40%; increased traffic to targeted partners by over 800%.