Brian L. Email & Phone Number

São Paulo, São Paulo, Brasil

"En tu Hogar by Coca-Cola" UX Research project for México.I lead a research project focused on analyzing user experiences with personalized notifications for the Coca-Cola by En Tu Hogar platform, aiming to optimize the customer journey and satisfaction. I utilize qualitative and quantitative methods to identify factors that influence retention and.

São Paulo, Brasil

Sustainability and Renewable Energy Company at Shell Group - South America. Throughout my journey as a UX Researcher, I undertook the responsibility of conducting a wide range of activities aimed at understanding the needs and desires of users, ensuring that our products were developed with a user-centric approach.As part of my role, I planned and executed.

Lisboa, Portugal

Temporary project. Founded in 1985 Millennnium bcp is the largest private bank in Portugal. As a UX Researcher Specialist at Banco Millennium, I conducted comprehensive research activities to enhance the user experience in our banking services. This involved planning and executing qualitative and quantitative studies, such as interviews, focus groups, and.

São Paulo, Brasil

After a year of working in the company with a focus on UX research, I was invited to establish the Market Intelligence and Research department within FreteBras. As a result, I began serving the Public Relations, Marketing Growth, B2B and B2C, Communities, and ESG (Environment, Social, and Governance) areas.

As the first researcher in the company, I played a crucial role in organising and initiating strategic research activities for the squads in the logistics marketplace at FreteBras. I conducted comprehensive research on safety, shippers, carriers, and brokers who utilise the FreteBras platform, aiming to understand the context and identify improvement.

São Paulo, Brasil

Banco BV is the 5th largest private bank in Brazil. As a UX Researcher, I was responsible for the development of the BV digital account. This involved organizing and moderating focus groups, implementing Research Ops, and conducting usability testing with users. I conducted desk research, market research, target audience analysis, and behavioral analysis..

São Paulo, Brasil

Freelance UX Researcher at Lab 2020, Customer & Market Insights Itaú in partnership with EC Global.I was responsible for conducting in-depth interviews and usability tests. The tests focused on various banking flows from Itaú, including Giro Aval PJ, Simulador de solicitações, mercado de investimento, câmbio, Seguros, Celular Chubb. I collaborated with.

São Paulo, Brasil

As a freelance researcher, I was hired to conduct research for the Coca-Cola Games project. My responsibilities included organizing and moderating focus groups, as well as participating in and facilitating service design workshops with the company's stakeholders. After analyzing and compiling the results, I presented the insights gathered from the.

São Paulo, Brasil

CoBlue is the first OKR software in Latin America. I was working in the extraction, organization, analysis, sharing, and monitoring of data from the sales, customer service, and marketing departments to support and optimize the usability of the software for users. All based on Business Intelligence strategies and Agile methodology. Ethnographic research.

São Paulo, Brasil

Nubank is the leading fintech in Latin America, a digital credit card startup, and a top performer in social media communication in Brazil and worldwide. As a Community Manager and OKR Master, I have been involved in various activities, including recruiting community members for research studies, conducting individual interviews, focus groups, and.

São Paulo, Brasil

Hip Hotels is a Marketing and Public Relations Agency for luxury hotels and international destinations. Luxury hotels and travel destinations disclosure for magazines, travel agencies and tour operators. Content creation and account management for social media (Facebook, Instagram, Pinterest). Business contact with companies, organizing events. Daily News.

São Paulo, Brasil

Teresa Perez is a International travel consultant and creator of “The Traveller” magazine. Market research in order to guide the company in the strategies that will be taken for the magazine's content and actions and also to understand the characteristics and behavior of the consumer and luxury tourism market.Analysis of the data included in the CRM.

Erasmus Exchange Ambassador, Centrum Voor Studie En Documentatie Van Latijns Amerika

Social Science

Mba, Business Innovation

Data Analytics