Brian Mcdonnell

Brian Mcdonnell Email and Phone Number

Marketing Director, Commercial Client Products at Dell @ Dell Technologies
round rock, texas, united states
Brian Mcdonnell's Location
Austin, Texas Metropolitan Area, United States
Brian Mcdonnell's Contact Details

Brian Mcdonnell work email

Brian Mcdonnell personal email

n/a
About Brian Mcdonnell

Specialties: Product Portfolio Management, New product development, Business Process Improvement (Green Belt), Technical sales training, Marketing campaign management, Market research, Executive Presentations, Competitive Analysis, Business Analysis

Brian Mcdonnell's Current Company Details
Dell Technologies

Dell Technologies

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Marketing Director, Commercial Client Products at Dell
round rock, texas, united states
Website:
delltechnologies.com
Employees:
270292
Brian Mcdonnell Work Experience Details
  • Dell Technologies
    Senior Consultant, Latitude Portfolio Planner
    Dell Technologies Jan 2021 - Present
    Austin, Texas, United States
    - Drove content development and forecasting analysis for annual product plan presentation used to obtain executive approval for Latitude portfolio strategy.- Developed analysis of market conditions, business performance, competitive landscape, portfolio research, transition plans and product strategies.- Coordinated global research effort to validate product strategy, refine premium and mainstream feature sets and optimize 2n1 convertible notebooks.
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  • Dell Technologies
    Senior Consultant, Latitude 3000 Series Planner
    Dell Technologies Jan 2018 - Jan 2021
    Austin, Texas, United States
    - Drove product planning for 3000 series commercial notebook category.- Achieved approvals for new features in Latitude 3000 product category including mobile broadband in 14/15 product, enhanced touchpads in 13” and 2n1 hinge-up for 13”.- Developed market TAM and portfolio growth model for Latitude CY21 portfolio (15 unique products) including utilization of multiple IDC forecast models and Dell actual historical growth behavior.
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  • Dell
    Senior Consultant, Business Operations, Latitude And Rugged Product Group
    Dell Sep 2014 - Jan 2018
    Austin, Tx
    - Developed FY19 Rugged Annual Operating Plan by partnering with Regional Marketing teams and Finance.- Commissioned iPad vs. Latitude 7212 study with Principled Technologies to enable iPad sell-against material for sales.- Maintain rugged competitive deck with 40+ pages of competitive landscape, spec x spec compares, thermal testing, durability testing and share information.- Drove development and refinement of Competitive Analysis Tool (CAT) to provide quick retrieval of competitive specs for notebooks, desktops, workstations and AIO product lines.
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  • Dell
    Marketing Director, North America Commercial Client Product Management
    Dell Jan 2011 - Aug 2014
    Round Rock, Tx
    - Led 9-person team responsible for product management of $9.2B commercial computing business in North America. - Identified $37M in margin improvement opportunities for mainstream desktop products via collaboration with Product Group, Procurement and Business Unit Marketing.- Program managed client roadshow event kits to improve Latitude competitive knowledge for over 4,000+ sales makers in 20+ locations across AMER, EMEA and APJ. Kits included signage, videos, collateral, competitive product and peripherals required to host hands-on, multi-station sales training event.- Created OptiPlex Transition Playbook to enable smooth and profitable transition from 2011 to 2012 portfolio. Playbook included product features, benefits, CPU benchmarks, transition recommendations and key upsells.
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  • Dell
    Marketing Director, Global Product Operations: Optiplex Desktops
    Dell Feb 2009 - Dec 2010
    Round Rock, Tx
    - Led 10-person international team responsible for product management of $8.5B desktop product line. - Drove development and adoption of new roadmap acceptance process and contract book. New process aligned expectations on program goals, proper allocation of resources, improved forecasting accuracy and EOL management.- Developed and deployed RP3 sales tools defining optimal product / processor / price transition strategies to enable $55M YoY in margin improvement during product transition.- Partnered with business marketing teams to deliver $176M (19%) YoY margin improvement via activities including bid-inspection, promotion of high margin upsells and right product – right price band sales tool.
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  • Dell Inc.
    Senior Manager, Marketing Programs For Client Computing
    Dell Inc. Mar 2007 - Feb 2009
    Round Rock, Tx
    - Led 9-person team responsible for Go-To Market efforts for OptiPlex, Precision and Latitude Business computing products in North America. - Delivered notebook conversion program across 1800+ accounts leading to 37% YoY unit and 29% YoY revenue growth rates.- Led multi-function core team to deliver launch campaign for largest product refresh in Dell’s history. Campaign included customer webcasts (1,500 leads), door-opener (55% response), 2,000+ seeds and training for 1000+ sales makers.- Launched $400K Customer Advisory Board (CAB) program for Small-Medium Business Customers. Executed four CABs in UK, Amsterdam, Austin and Beijing leading to improved SMB messaging, roadmap decisions and account management practices.
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  • Dell
    Brand Manager, Client Computing
    Dell Oct 2004 - Mar 2007
    Round Rock, Tx
    - Developed customer pre-production evaluation process resulting in 17% increase in new product adoption rate, 3x increase in sales conversion and $4.6M savings from previous manual process.- Created and managed Voice of Brand process and online tool to aggregate customer feedback on new product ideas.- Drove creation and delivery of sales tools, playbooks and sales training required to enable over 800 sales makers to sell business client computing solutions to commercial customers.
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  • Dell
    Business Development Manager, Notebooks
    Dell Oct 2003 - Oct 2004
    Austin, Texas Area
    - Led two EMEA Notebook Growth initiatives including development and delivery of training material to over 900 sales personnel at 15 sales sites in order to drive notebook sales.- Developed several sales tools to optimize sales personnel efficiency and ensure customers are directed toward the correct notebook product- Initiated $70K EMEA SMB customer study to uncover key barriers for improving Dell’s penetration into this crucial market segment.- Awarded Director’s Award for delivery of Latitude 3 year plan including forecast analysis with strategic and tactical plans to support objectives
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  • Dell
    Product Planning Manager, Latitude Notebooks
    Dell Oct 2002 - Oct 2003
    Austin, Texas Area
    - Drove Security Strategy for Latitude business notebooks to achieve launch of Smart Card SW and approval for TPM integration in 2004 platforms.- Utilized Discrete Choice Conjoint study, cost trends and engineering benchmarks to determine key feature requirements for Performance notebooks
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  • Dell
    Product Launch Manager, Latitude Notebooks
    Dell Oct 2000 - Oct 2002
    Austin, Texas Area
    - Launched first Latitude value platforms (V700, V710) in APAC to penetrate low cost business notebook market- Developed and delivered notebook training material in six sites across Asia to more than 200 sales personnel. - Led launch and sustaining efforts for CD-RW, DVD, RMSD, HDD and wired comms peripherals for all Latitude products
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  • Dell
    Program Manager, World Wide Procurement
    Dell Aug 1998 - Oct 2000
    Austin, Texas Area
    - Developed and presented $27M NPV business case to gain approval for purchase and deployment of enterprise wide PDM software suite - Awarded VP Award for leading 12-person team to configure and deploy Agile Software to enable supplier collaboration on product designs and engineering changes over the Internet.
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  • Harley Davidson Motor Company
    Mba Intern
    Harley Davidson Motor Company May 1997 - Aug 1997
    York, Pennsylvania Area
    - Performed activity based costing analysis on motorcycle components to determine key leverage points for $19M cost reduction opportunity.- Enhanced product development methodology to incorporate cosmetic quality standards into new product design for potential annual savings of $10M
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  • Chrysler
    Mba Intern
    Chrysler Mar 1997 - May 1997
    Auburn Hills, Mi
    Co-led 7 person team that recommended improvements to supplier performance rating system to reduce cost of supplier errors by $1M
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  • Westinghouse Electric Company
    Mechanical Engineer
    Westinghouse Electric Company 1989 - 1996
    Charlotte, North Carolina Area
    - Graduate of Engineering / Manufacturing Professional Development Program- Conducted design analysis for low pressure steam turbine blades- Developed repair recommendations for service of steam turbines
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Brian Mcdonnell Skills

Product Marketing Product Development Cross Functional Team Leadership Program Management Process Improvement Strategy Management Product Management Business Development Business Process Improvement Product Launch Sales Go To Market Strategy Market Research Product Lifecycle Management Marketing Management Competitive Analysis Business Acumen Strategic Partnerships Segmentation Supply Chain

Brian Mcdonnell Education Details

Frequently Asked Questions about Brian Mcdonnell

What company does Brian Mcdonnell work for?

Brian Mcdonnell works for Dell Technologies

What is Brian Mcdonnell's role at the current company?

Brian Mcdonnell's current role is Marketing Director, Commercial Client Products at Dell.

What is Brian Mcdonnell's email address?

Brian Mcdonnell's email address is br****@****ell.com

What is Brian Mcdonnell's direct phone number?

Brian Mcdonnell's direct phone number is +151272*****

What schools did Brian Mcdonnell attend?

Brian Mcdonnell attended University Of Michigan - Stephen M. Ross School Of Business, Virginia Tech.

What are some of Brian Mcdonnell's interests?

Brian Mcdonnell has interest in Children.

What skills is Brian Mcdonnell known for?

Brian Mcdonnell has skills like Product Marketing, Product Development, Cross Functional Team Leadership, Program Management, Process Improvement, Strategy, Management, Product Management, Business Development, Business Process Improvement, Product Launch, Sales.

Who are Brian Mcdonnell's colleagues?

Brian Mcdonnell's colleagues are Stephanie Alto, 徳田和彦, Simon Hillenfjärd, Sam Smith, Rowena Hartman, Yc Tung, Shobna Persaud.

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