Managed digital media and communication strategies for high-profile clients such as Safaricom PLC, Airtel Kenya, Kenya Airways (KQ), Total Energies, and Kapa Oil Refineries, increasing client engagement by 40%.Produced digital content and copy for the #ShineKenya Safaricom campaign and the 2024 Chapa Dimba Soccer Tournament, leading to a 25% increase in brand visibility. Created award-winning content for Airtel Kenya, contributing to 5 corporate communication awards in 2023/2024.Conducted in-depth competitor social media content analysis and provided live streaming support during major events, enhancing campaign effectiveness by 30% and increasing real-time engagement by 20%.Developed structured responses to FAQs and managed crisis communications, improving customer satisfaction by 35% and reducing response time to client issues by 50%.Collaborated with clients to develop digital strategies based on competitor analysis and industry trends, leading to a 20% increase in campaign effectiveness. Developed and managed budgets, optimizing for targeted Cost Per Mention (CPM) and Cost Per Impression (CPI), resulting in a 15% reduction in marketing costs and a 25% increase in ROI.

Created engaging digital content using tools like InDesign, Adobe, and Photoshop for social media platforms and client websites. This contributed to a 40% increase in online engagement and enhanced brand aesthetics.Successfully ran social media campaigns and managed Twitter and Facebook accounts for Kenya Vision 2030, ICDC Kenya, HF Group, MoICT Kenya, and PMS Group Limited. This effort boosted social media visibility by over 60%, driving significant audience growth and brand recognition.Analyzed social media metrics to assess the impact of posts on the target audience. Leveraged data-driven insights to refine strategies, resulting in a 25% improvement in campaign effectiveness and audience engagement.Focused on increasing social media visibility for Vision 2030, achieving a remarkable 60% growth, and elevating the brand’s online presence and community interaction.Developed compelling copy for diverse communication needs across various clients, ensuring consistent brand messaging and tone, contributing to a 30% increase in content reach and audience engagement.