Brian Day Email & Phone Number

Chicago, Illinois, United States

• Manages $360 Million media budget across both TV and digital, stewarding buys and tracking pacing to ensure full campaign delivery• Negotiates rates with prospective and existing media partners (TV networks and streaming platforms) to guarantee efficient pricing without compromising the quality of the media schedule• Liaises between client and media partners to bring forward investment recommendations for campaign optimization • Managed the onboarding and transition of the newly-acquired Walgreens account • Manages five direct reports across two different clients, conducting weekly check-ins to ensure expectations are met and helps them reach their long-term professional goals

Chicago, Illinois, United States

• Briefed sales professionals on the importance of sports and how that vertical impacts consumer reach and rating efficiency, driving sales for their advertisers • Enhanced reporting quality to more effectively communicate sports programming trends for company leadership• Assisted sales professionals with pricing, planning and inventory requests for Comcast TV markets in Chicago and Central Illinois • Pitched sports programming to prospective advertisers, resulting in the acquisition of two new business accounts in Q1 2022

Chicago, Il

• Managed on-air inventory for all play-by-play sports broadcasts, including: NFL, NCAA Football, NCAA March Madness and more • Created sales proposals which displayed on-air inventory available for purchase by clients and agencies• Collected and reviewed all firm RFPs from the audio broadcast marketplace to identify untapped opportunities for investment in play-by-play sports content• Tracked revenue year-over-year to maintain and grow business for each individual sports property

Greater Minneapolis-St. Paul Area

• Facilitated communication between network rep firms and clients. Clients included: Walmart, Dick’s Sporting Goods, Jimmy Johns, Conn’s and more• Analyzed, evaluated and processed make-good opportunities for assigned markets• Reconciled discrepancies and negotiated credits with networks

Greater Minneapolis-St. Paul Area

• Assisted sales representatives with full sales process, including: scheduling, processing, billing and placements of ads. Major accounts include: Target, Hy-Vee, Walmart and Kohl’s• Communicated with 12 local golf courses to build and manage weekly golf map in Sports section that showcased weekly course deals to drive tee time reservations and course attendance • Compiled run history data, consumer demographics and other market intelligence into presentations for current and prospective advertisers

Bachelor’S Degree, Public Relations/Image Management

Education record