Brian Searles Email & Phone Number

Remote

Implement and ensure a ‘white glove’ experience for customers as the initial representation of the Optimizely Product Onboarding team. Manage as many as 50 clients through comprehensive product onboarding projects.Collaborate closely with implementation partners ensuring they receive a highly organized program with detailed goals, timelines, and processes. Serve as primary point of contact for customers and implementation partners during the onboarding and execution phase of the customer lifecycle. Manage multiple simultaneous onboarding projects that may include multiple products at one time, balancing priorities of business results, customer satisfaction, and technical quality. This includes being an asset to the North American Manager of Onboarding, Strategy Consultant and Solution Architect and other Customer Success teams while acting as an advocate for the customer and partners while integrating multiple Optimizely products. Responsible for including the correct global resource if additional technical support is required by pursuing resolution via tools such as Microsoft Teams, Zendesk, Salesforce, Kantata and Gainsight as well as scheduling meetings to solve any technical issues, ensuring smooth adoption of our products and services. Maintain expanding product knowledge to provide consistent communication with all internal and external.

Analyzed user stories to identify effective use cases for WalkMe, a digital adoption platform.Performed comprehensive UAT support to ensure high-quality, bug-free solutions were delivered to clients and stakeholders.Utilized jQuery to assist with code-based-workarounds when WalkMe’s ‘no code’ solution failed to produce resultsOverlaying Walkme Solutions on Salesforce, Microsoft Dynamics, and many custom programs.Lead project management efforts for streamline workflows via Notion boards and databases.

Boston, Massachusetts, United States

Successfully onboarded over 20 enterprise level customers such as Birkenstock, The Church of Jesus Christ and Latter-day Saints, Converse, and Chick-Fil-A onto the company’s CDP and AI driven Content & Product Recommendation platform.Communicated product knowledge and concepts clearly and concisely as required to both technical and non-technical audiences including C-Suite executives, marketing, analysts, and developersHoned abilities in advanced troubleshooting of JavaScript, Restful APIs, SQL, & GraphQLManaged multiple customer-facing projects simultaneously, ensuring timely delivery and meeting project prioritiesLead cross selling efforts through knowledge of the full product portfolio and determined what product would fit a customer’s need including Experimentation, Configured Commerce, and Content Marketing. Collaborated between internal departments as well as external partners to ensure execution and adoptionInstituted cross functional team collaborations through group meetings to ensure better communication across the organization to increase internal knowledge and better help customersArticulated customer concerns and challenges to the Product, Sales, and other internal teams as an advocate on the customers behalf

Framingham, Massachusetts, United States

Strengthened channel partnerships by identifying and implementing growth opportunities through business planning sessions with upper management.Formulated effective growth strategies and KPIs to measure channel success based on the business's strengths and opportunities.Analyzed sales and demand data using Excel, MicroStrategy, PowerBI, SQL (Snowflake & Toad), and Tableau, resulting in actionable reports.Monitored and identified significant deviations from planned objectives, proactively driving strategic shifts that profoundly impacted business strategy and decision-making.

Marlborough, Massachusetts, United States

Increased client portfolio and ACVs for the largest CPG customers such as Coca Cola, Campbell's, and Nestle by over 10%; one of five business managers who showed positive growthSurpassed sales goals by 1M for YOY sales even while lapping COVID-19 numbersRan clear and concise category reviews by leveraging competitor and industry data, personal expertise, and trade knowledge; results of review meetings led to acceptance of 10 items on average per reviewDeveloped target marketing strategies to increase client product visibility across grocery chain advertising platforms; leverage client product characteristics to align with grocery chain advertising campaigns

Utilized Nielsen and IRI in launching products and increasing ACVs by targeting key chains and channelsPromoted brand effectiveness by securing long-term accounts and delivering the principal’s objectives to include unit volume and sales goals at retail customers at the lowest costMade a massive impact in long-term business results through calling buyers directly to sell business plans, programs, and conceptsIncreased sales revenue 10% each year by reviewing price strategies and expanding distribution channels

Tracked customer buying trends and market conditions to adjust marketing strategies resulting in successful achievement of sales goalsDeveloped effective promotional solutions leveraging industry trends, boosting sales, and reducing expenses through skillful negotiation of prices and termsAnalyzed promotion impact and market placement using sophisticated reporting systems such as SAP, IRI, SAS, and MicroStrategy