Brian Wagner Email & Phone Number

Nashville, Tn, Us

Nashville, Tn

New South Creative is a strategic alliance between Wagner Marketing and Gamma Blast Studios, located in Nashville, TN. This venture leverages Wagner’s extensive destination marketing expertise, and advanced production capabilities of Gamma Blast Studios, which has been serving prestigious clientele for 17 years including Opry Entertainment Group, Nashville Predators, CMA Fest, FedEx, Universal Studios, Food Network, and HGTV. Inspired by the outdated perceptions of many would-be travelers and members of the travel trade have of southern destinations, New South Creative exists to communicate the rich, authentic and diverse experiences available in the south today. At its core, New South Creative is committed to a data-informed approach to creative content development, with a special emphasis on video to vividly capture the essence of destination experiences. Its work is characterized by breathtaking photography, exceptional artwork, and campaigns designed to engage and resonate with specific target audiences.

Nashville, Tn

Wagner Marketing is a consulting firm focused on serving the music and tourism industries, founded by Brian Wagner. Leveraging his experience as the former CMO of the Tennessee Department of Tourist Development and a nine-year tenure at the historic Ryman Auditorium, Brian has positioned Wagner Marketing as a valuable resource for clients in the entertainment and travel space. Wagner Marketing's client roster includes the Grand Ole Opry Group, Travel South USA, Tennessee Whiskey Trail, Gatlinburg CVB, and the International Talent Buyers Association.

Nashville, Tennessee, United States

Brian's tenure as CMO was marked by his success building an exceptional team and create a culture of entrepreneurship and collaboration with its agency of record and tourism partners across the state. He served as executive producer of several notable projects that not only captured the essence of Tennessee's rich music, outdoor, family and culinary experiences but also engaged audiences in unique and immersive ways as part of the, “Soundtrack of America. Made in Tennessee” brand campaign. The impact of Brian's work extended beyond these creative projects. His collaborative efforts with VML led to numerous industry accolades, including Clios, Cannes Lions, Webbies, Mashies, Effies, ESTO Mercury, and Super REGGIE awards.Brian was also deeply involved in Tennessee's response to the COVID-19 pandemic. He was a key contributor to the state's Economic Recovery Group, where he aided in the development of the Tennessee Pledge guidelines. These guidelines were instrumental in helping businesses across the state reopen safely, balancing economic recovery with public health concerns.

Nashville, Tn

Brian Wagner served as the Senior Marketing & Special Projects Manager at Ryman Auditorium, where he played a pivotal role in steering the marketing, public relations, and box office departments towards achieving unparalleled success. Wagner’s role at the Ryman evolved continuously taking on programming of the annual Bluegrass Nights at the Ryman series and the relaunch of Sam's Place - Music for the Spirit with Steven Curtis Chapman. Securing and major sponsorships with Nissan and SunTrust Bank and activating in ways that integrated partners into the iconic brand such as the Backstage at the Ryman artist interview series demonstrated his adeptness navigating complexities between corporate partners and the music industry. His project management and producer acumen shone through projects such as an update and redesign of book, Nashville’s Mother Church: A History of Ryman Auditorium; a rebranding and reimagining of the Ryman’s daytime tour experience including five new exhibit videos with celebrity hosts and the Soul of Nashville immersive theater experience.During Wagner's tenure, Ryman Auditorium received numerous prestigious awards, including Pollstar Theater of the Year for five consecutive years from 2010 to 2014, Academy of Country Music Venue of the Year in 2010, 2012, and 2014, and CMA SRO Venue of the Year from 2011 to 2013.

Responsible for Marketing, Public Relations and Box Office DepartmentsManaged budgets, created and implemented all tourism and event marketing plans

Nashville, Tennessee, United States

Flashpoint Entertainment began as an independent management and booking agency for roster of five artists. It evolved when the Mercy Lounge opened in 2003 and Wagner was tapped to serve as in house promoter as well as event producer, production manager, and handle all marketing, PR and event sales for the new venue. These responsibilities extended to the Cannery Ballroom when it opened in 2004. Wagner went on to secure sponsorship for and produce the Cannery Row Revival outdoor concert series in 2005 and 2006. Wagner took on the same responsibilities for BB King's Blues Club in downtown Nashville during it's first year of operation programming local talent nightly as well as major acts including The Zombies, Bonnie Bramlett and Bobby Blue Bland.

Advertising agent for several local and regionally owned businesses including: Flashpoint Entertainment, Mercy Lounge, BB King's Blues Club Nashville, 12th & Porter and Rose Pepper Cantina.

Sales and promotion for radio stations WRLT and WYYB

Master Of Business Administration - Mba

Bachelors, English And Journalism

Activities and Societies: University Program Board, Theta Xi Fraternity

Certificate, Technical Radio And Television Program