Communication Officer
CurrentI'm passionate about using digital media to make a positive impact on the world. In my role as a Communication Officer at UNICEF, I oversee the implementation of the organization's digital strategy, which has led to a substantial social footprint.I'm skilled in a variety of areas, including content production, digital influencer management, risk mitigation and crisis communication, marketing and analytics, and social listening. I also have experience working with agencies and leading a team.I'm particularly passionate about creating high-quality, impactful content that aligns with UNICEF's key mandate and priorities. I'm comfortable working with a variety of formats, including stories from the field, photo essays, and scripts for PSAs. I'm also the focal point for content review, ensuring that each post and story aligns with our tone and messages.I'm a strong believer in the power of collaboration. I've worked with digital influencers and content producers to create compelling campaigns on a variety of issues, from mental health and online safety to immunization and parenting.I'm also a data enthusiast. I love analyzing data to understand the dynamics of marketing across different platforms and to identify issues of concern. I'm also the lead for UNICEF's digital risk mitigation strategy, which helps us to protect our reputation and the safety of our staff and beneficiaries.In addition to my core responsibilities, I'm also committed to capacity building. I've conducted training and workshops for staff, partners, and youth/volunteers to help them enhance their social media knowledge and support their media and advocacy efforts.
