Brian Gunning Email & Phone Number

Washingtonville, Ny, Us

Hoboken, New Jersey, United States

Serve as chief storyteller for Stevens School of Business. Identify, craft, and edit student, faculty, and staff stories that promote the Stevens brand and demonstrate value proposition. Assist in creating text for social media posts. Write and edit web page content in alignment with Stevens branding and editorial guidelines. Contribute content to School of Business email campaigns. Work with the Dean of the School of Business to develop internal messaging, public remarks, and other communications. Collaborate with the department videographer and graphic designer to develop content, including flyers, brochures, and student and faculty spotlights. Work with campus communications to ensure School of Business content is a cohesive part of the University plan.

Poughkeepsie, New York

Built and fostered collaborative relationships with other content developers and department managers to ensure seamless integration of content across channels within strategic, thematic, and branding frameworks. Supported the Associate Vice President for Development Communications in strategic planning and execution of division communications and marketing activities, including email, website, social media, video, print and digital efforts. Worked in tandem with College communications department to craft and disseminate website and social media messaging related to fundraising and alumni engagement. Developed and coordinated detailed production schedules for all projects and campaigns. Work with external print companies and internal and external designers tied to material production and distribution. Crafted emails and other written communications. Developed and produced outreach materials and collateral for use in solicitation, cultivation, outreach, and stewardship activities. KEY ACCOMPLISHMENTSPromoted to Associate Director in December 2020. Generated theme for Vassar Athletics third annual 27-hour crowdfunding challenge. Authored email campaign, and developed logo, graphic and video elements before, during and after the event. Surpassed predetermined goals, generating more than 3,400 gifts totaling a record $496,000. Part of project team that undertook the creation “Vassar on the Front Lines” website (frontlines.vassar.edu), featuring stories from Vassar graduates about their experiences during the COVID-19 pandemic. Worked with campus communications web team on site development and spearheaded day-to-day site manintenance and content management. Write and edit both text and graphics for weekly social media posts on college and Alumnae/i channels.Created print, digital, and multi-media content for Vassar's "Fearlessly Consequential" capital campaign.

Newburgh, N.Y.

Promoted to Marketing Manager in November 2016. Earned "Catch A STAR" Award in June 2019 for Service, Teamwork, Attitude and Responsiveness. Collaborated with Vice President to plan and implement overall hospital marketing and communications plan. Determined creative direction and design of all hospital advertising, including print and digital assets. Identified, researched and recommended traditional, digital and social media advertising opportunities. Built and executed social media advertising campaigns. Utilized Adobe Creative Suite to design print and digital advertisements, display advertising, brochures, promotional flyers, and other graphics. Integral member of media relations team. Wrote and edited press releases and media statements, including crisis communications. Generated patient testimonial stories for use in print, digital and video promotional strategies. Coordinated internal resources and external analytic vendors to facilitate daily maintenance of www.montefioreslc.org. Created and distributed hospital social media content. Responsible for identifying and coordinating hospital’s community outreach opportunities to meet external and internal regulations. Composed hospital Community Service Plan, ensuring adherence to New York State Department of Health regulations. Provided marketing support for St. Luke’s Cornwall Health System Foundation, the hospital’s development program, including graphic design expertise for event invitations, newsletters and solicitation pieces; contributed messaging to internal and external communications; collaborated on social media activities. Key AccomplishmentsIncreased Facebook “likes” by more than 90% and Twitter followers by nearly 200%. Created and curated MSLC Instagram and YouTube presence. Graphic design skills spurred the movement of advertising creation in-house, saving more than $100K.

Promoted from Associate Director of Athletic Communications to Associate Athletic Director in 2008. Handled all media-related activities for Army’s Division I men’s basketball, including press releases, game notes, coordinating student-athlete and coach interviews, social media and media guide production. Served as the primary media contact for Army’s Division I football program, including press releases, game notes, coordinating student-athlete and coach interviews, social media and media guide production from 2011-12. Served as secondary contact, assisting with same duties from 2007-10 and 2013. Along with Executive Athletic Director, supervise Athletic Communications operation of 25-sport program that includes six full-time staff members and one intern. Ensures appropriate photo coverage for assigned sports. Coordinated office’s intern candidate search. Part of external operations executive staff, assisting in setting department policy regarding marketing, communications, and development. Worked with Athletic Director to produce weekly message distributed to department, Academy staff and donors. Designed Army Football Media Guide. Edited and design 200-page Army Football Game Day program. Edited and design Army Athletic Association Annual Report. Assisted in the creation of marketing and development materials such as direct mail pieces, signage, and stadium giveaways. Worked directly with numerous national television crews both for home and road games for football and basketball. Assisted with other sports as needed.

Responsible for supervision of media relations activities for 20-sport athletic program. Oversaw staff of two full-time assistants, two interns, and numerous student volunteers. Created Ohio Athletic Media Relations Office Manual that includes policies, procedures, and other resources. Part of Ohio Athletics crisis management team. Office contact with CSTV.com, the website provider for Ohio University Athletics. Handled all media-related activities for football and women’s lacrosse (2006) including press releases, game notes, coordinating student-athlete and coach interviews, and media guide production. In 2005, promoted Ohio’s first non-special teams football All-American since 1968. Worked directly with numerous national television crews both for home and road games. Responsible for choosing vendors for all printed materials produced by media relations office. Designed and edited 2005 and 2006 Ohio Football Game Program. Assisted with other sports as needed.

Served as primary media contact for men’s soccer, women’s basketball and softball. Produced media guides, game stories, feature stories, and press releases; coordinated all media activities, including arranging interviews with student-athletes and coaches, presenting story ideas to local, regional, and national outlets, and handling all media-related game day duties for assigned sports. Assisted with media relations activities for football, including coordinating interviews, writing, and editing game notes and press box operations both at home and selected road games. Assisted with media relations activities for men’s basketball as needed, including travel to the NCAA Tournament. Aided in the supervision of student staff and two full-time interns.

Served as primary media contact for volleyball, women’s basketball and baseball. Designed and edited 1999 Marshall football game program and 1999-2000 Marshall men’s basketball game program. Assisted with 1998 and 1999 Heisman Trophy campaign for Heisman finalist Chad Pennington by coordinating promotional web site, www.HerdQB.com. Performed day-to-day football duties such as assisting media with interviews, research for game notes and media guide, and supervising weekly media gathering. Designed media guides and promotional material using Adobe PageMaker. Operated in-game statistical software for volleyball, football, basketball, baseball, and softball. Served as primary liaison between the Marshall sports information office and athletic web site designer. Co-edited and designed the 1999 Marshall Motor City Bowl Media Guide. Supervised graduate assistants.

B.S., Sports Information & Communication

M.S., Athletic Administration