Brian Holcombe Email & Phone Number

Denver, Co, Us

Carbondale, Colorado, Us

Carbondale, Colorado, Us

Agency principal and GM since our 2016 launch with P&L responsibility, as well as leadership role in recruitment and retention, business development, and agency and client strategy. 3 clients / 3 team members in year 1 -> 25 clients / 19 team members in year 7.- P&L responsibility, oversight of transition from early-stage top-line growth focus to margin growth- Provide strategic leadership across earned media, paid media, affiliate marketing, influencer and social teams- Conduct market research utilizing tools such as Google Trends, Facebook Insights, Visably and MRI, as well as primary research tools like personal interviews and retail tours and analysis of trade organization and other third-party trend reports and consumer behavior data- Execute media relations, content marketing and influencer marketing campaigns as part of teams working with Backcountry, Deuter, Gill, Orvis, Ortovox and Salomon- Partner with client executives (C-Suite, VP, Director) on brand strategy development, go-to-market planning, media training, crisis communication, and other initiatives- Work collaboratively with marketing team and directors on agency's business development, with focus on expanding service offerings with current clients and growing our brand portfolio- Lead employee recruitment and retention, including management of online platforms such as Ziprecruiter and LinkedIn Recruiter, team-building, organization of Employee Resource Groups, and development of company values- Lead agency reporting strategy, including data platform relationships, implementation of Barcelona Principles for qualitative measurement, and creative development- Served as founding member of BRIDGE collective DEI council for rygr and Backbone Media

Volunteer assistant coach with CASA 2009 and 2010 Inter Sandoval boys teams- 2023 USYS Far West Regional Quarterfinalist (2010)- 5 players placed in Rapids Academy 14u team (2010)- 3 players placed in Real Colorado MLS Next 14u team (2010)- 2023 CSA Premier 1 league champion (2009)- 2023 Texas Super Cup Super Pro champion (2009)- 2023 Phoenix Cup Super Pro champion (2010)- 2022 Copa Rayados Super Group Silver Champion, 5th overall (2010)- 8 players participating in 2022/23 Rapids Academy Futures pool (2010)- 3 players placed in 2022/23 u14 Rapids Academy pool (2009)- 2022 USYS Desert Conference champion (2010)- 2022/23 Colorado State Cup semifinalist (blended 2009/10)- 2022 Rush Denver International 2009 division champion (2010)- 2022 CSA Premier 1 league champion (2009, 2010)- 2021/22 Colorado State Cup champion (2009)- 2022 Phoenix Cup Super Pro champion (2010)- 2022 Las Vegas Mayor’s Cup finalist (2010)

Fort Collins, Colorado, Us

I work through soccer to help young people fall in love with the sport, discover life skills, build their confidence, improve their health, and improve their creativity. I currently serve as head coach in the Player Development League (PDL) program for a 2013 (9u) boys team for Arsenal Colorado.

Board member for youth soccer club serving more than 800 players across four towns in the Roaring Fork Valley: Aspen, Basalt, Carbondale, and El Jebel. Club programs include recreational and competitive soccer, High School to College identification, futsal academy, and summer camps.

I work through the sport of soccer to help young people discover life skills, build their confidence, improve their health, and improve their creativity. I currently serve as head coach for 12u Boys competitive team (RFVSC 09b Black). I have previously coached in the Summer Select program and served as director for 6u-8u recreational program.Licenses and DiplomasUnited Soccer Coaches Director of Coaching CertificateUnited Soccer Coaches Advanced National Diploma (candidate)U.S. Soccer D LicenseU.S. Soccer Grassroots 11v11, 9v9, 7v7United Soccer Coaches Sports Psychology and Mental SkillsUnited Soccer Coaches Key Moments in the GameUnited Soccer Coaches Qualities of Modern Goalkeeping CertificateUnited Soccer Coaches Goalkeeping Level 1United Soccer Coaches Advanced Technical Training: Passing Patterns and Functional Training

Carbondale, Co, Us

As the first associate director at the nation's leading active lifestyle marketing agency, I was responsible for new business development, support across a 35-member public relations team, and direct client management of brands including Strava, POC and Smartwool. Additionally, I oversaw the integration of the Barcelona Principles for qualitative PR measurement in our client reporting.

Carbondale, Co, Us

Boulder, Colorado, Us

As the editorial leader for the no. 1 news platform for competitive cycling in the United States, I oversaw a two-year period of 312% site traffic growth and exceeded targets across KPI: Unique Monthly Visitors, Impressions, Time on Site, and Time on Page. - Managed a global team of correspondents and freelance contributors, including recruitment, assignment, top-editing and copy-editing, image gallery management, and accounts payable- Implemented SEO optimization across content strategy and CMS management- Worked in collaboration with the editor-in-chief to develop annual content calendars across breaking news, event coverage and long-form feature verticals- Managed social media communities across Twitter and Facebook platforms, growing audience more than 200% to greater than 175,000 followers through organic tactics, such as weekly promotions, user-generated content campaigns and live event coverage and analysis- Collaborated with digital operations team on UX/UI optimization, including a full site redesign- Built expertise in Wordpress and Joomla CMS platforms- Led online coverage of events including Tour de France, Giro d'Italia, Vuelta a España, world championships, London Olympics, and the Spring Classics- Regularly pushed for innovation across consumer touchpoints, including live video broadcast, social media content strategy and podcast production- Using Google Analytics, reported daily, weekly, monthly, quarterly, and annually on site performance to VP of Digital Content

Boulder, Colorado, Us

I worked collaboratively with a 15-person team at North America's longest standing competitive cycling publication to manage end-to-end editorial process for 17 print issues per year (12 monthly plus 4 specials).- Collaborated with Editor in Chief to manage global network of freelance writers and photographers, including recruitment, assignment, top-editing, line-editing, and copy-editing- Served as one of four final page sign-offs before shipping issues- Contributed 2-3 bylined stories per print issue, as well as 5-8 online stories per week- Excelled at managing simultaneous projects within a 2-week production schedule- Served as a field correspondent, contributing print features and online news items from events across Europe (Netherlands, Belgium, France, Italy) and the United States, including the Tour de France, Amstel Gold Race, Líege-Bastogne-Líege, and Milan-Sanremo- Contributed to tech department's product testing

As a member of two- and three-person broadcast teams, I provided insightful analysis and in-depth storytelling for viewers of the most important cycling races in the United States.- Co-hosted three-hour live segments, providing analysis and commentary via the Tour Tracker online video platform- Conducted research and segment preparation for each broadcast

I learned the specialty retail business working with an iconic Colorado outdoor gear retailer, where I led community marketing efforts, operated a paddle sports instruction school, and served as sales manager.- Served as department buyer for ski hardgoods and whitewater paddlesports- Developed an online sales platform utilizing Ebay Stores to take advantage of burgeoning online retail environment for paddlesports- Managed team of nine retail floor staff and two repair shop staff- Organized community events, including film premiers, slideshows, fundraisers, and avalanche seminars- Taught whitewater kayak courses as an ACA Level 1 instructor

I learned the cycling business behind the seat of a sports car, serving as an in-race driver for the biggest bike races in the United States. - Drove for hours on end in tight formation across urban landscapes and winding mountain ranges at speeds ranging from 10-70 mph

Master'S Degree, Public Relations And Marketing Communication

Bachelor'S Degree, Natural Resource Recreation And Tourism