๐๐ถ, ๐โ๐บ ๐๐ฟ๐ถ๐ฎ๐ปโan award-winning digital product designer and visionary. I specialize in crafting transformative solutions for large-scale brands and audiences that drive measurable results. As a high-impact player-coach, I thrive on leading teams to innovate and outperform in everything they do.I excel in creating innovative, user-centered experiences that merge brand identity and business goals across web, app, and DTC platforms. I've also been told that I am a lot of fun to work with.๐๐ ๐ฆ๐ฝ๐ผ๐ฟ๐๐๐ป๐ฒ๐, I lead the cross-platform digital product design for millions of sports fans, and have achieved record engagement with our audience. Prior to Sportsnet, I contributed significantly at ๐๐๐๐ถ๐ป๐ฒ๐๐ ๐๐ป๐๐ถ๐ฑ๐ฒ๐ฟ:โ ๐ฅ๐ฒ๐ฏ๐ฟ๐ฎ๐ป๐ฑ๐ถ๐ป๐ด & ๐ฆ๐ถ๐๐ฒ ๐ฅ๐ฒ๐ฑ๐ฒ๐๐ถ๐ด๐ป: Led Insider's rebrand and a site redesign winning Best Overall Design.โ ๐๐๐น๐๐๐ฟ๐ฎ๐น & ๐๐ฒ๐๐ถ๐ด๐ป ๐๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐๐ต๐ถ๐ฝ: Built design workshops and strengthened collaboration.โ ๐จ๐๐ฒ๐ฟ-๐๐ฒ๐ป๐๐ฒ๐ฟ๐ฒ๐ฑ & ๐ฆ๐ฐ๐ฎ๐น๐ฎ๐ฏ๐น๐ฒ ๐๐ฒ๐๐ถ๐ด๐ป: Enhanced UX through testing and feedback.โ ๐๐ ๐ฆ & ๐ฆ๐๐ฏ๐๐ฐ๐ฟ๐ถ๐ฝ๐๐ถ๐ผ๐ป ๐๐๐ป๐ป๐ฒ๐น: Redesigned CMS for 700+ staff and increased subscriber conversions.โ ๐๐ฒ๐๐ถ๐ด๐ป ๐ฆ๐๐๐๐ฒ๐บ๐: Maintained visual consistency across digital products.๐๐๐ฎ๐ฟ๐ฑ๐: Best Overall Design, Best on Instagram, Nominated for Best Publishing Site Design.๐ก๐ผ๐๐ฎ๐ฏ๐น๐ฒ ๐ฃ๐ฟ๐ผ๐ท๐ฒ๐ฐ๐๐: Redesigned Sportsnetโs app, winning the Digi Award for best utility, and led theScore app redesign, featured in the App Store Hall of Fame.๐ข๐๐๐๐ถ๐ฑ๐ฒ ๐๐ผ๐ฟ๐ธ, I enjoy concerts, music, the gym, film, video games, eating, learning on YouTube, and collecting movie/TV memorabilia.