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An influential marketing, media, and tech executive, Brian brings an innovative and holistic leadership focus to drive brands, agencies, technology, and platform operations. Throughout his career, he has consistently demonstrated an extraordinary ability to drive revenue growth and spearhead successful business operations. As a visionary leader, Brian has been instrumental in the transformational growth of renowned DSP (Demand Side), DMP (Data Management), SSP (Supply Side) platforms, and global holding company agencies. His operational expertise spans across media, marketing, strategy, product, monetization, revenue, and M&A, showcasing his unique skill set in navigating complex AdTech and MarTech business landscapes. He also spent his formative years successfully managing and developing global top 100 brands with the global holding company agencies in various roles, including as the Managing Partner and Head of Business at WPP, IPG, and Publicis. With extensive multi-disciplinary experiences, Brian regularly provides his thought leadership via frequent interviews and mentions in industry trades, conferences, and serves on the advisory board with several ad tech and startup companies where he continues to shape the industry’s evolution.Past industry and brand leadership experience:• Automotive: Nissan, Infiniti, Lexus, Ford, Hyundai, Kia, Toyota, VW• Consumer Electronics: LG Electronics, LG Mobile, Hitachi, VIZIO, Qualcomm• Entertainment: Lions Gate, Paramount, FOX• Gaming: LucasArts – Indiana Jones, Thrillville, Lego Star Wars, etc.• Financial: State Farm, Chase, Mint.com• Mobile: AT&T, LG• Online: Mint.com, PharmDaily.com, Cardevotion.com, Petspace.com, Classesonlineusa.com• Pharmaceutical: Allergan, Amgen, Gilead, Sanofi,Somaxon, PharmDaily• QSR (Quick Serve Restaurant): Arby’s• Retail Franchise / e-comm: The UPS Stores, ConocoPhilips/76 Gas Stations, The Home Depot, Petco• Software / Packaged Goods: TurboTax, QuickBooks
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Chief Executive OfficerStatara SolutionsUnited States
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Biz DevManpossible 2024 - Present -
Board MemberManpossible 2013 - PresentManPossible encompasses all things across lifestyle, culture, and grooming by our expert 'guru'mers and life'stylists'... from products and must haves to experiences and gift ideas to best practices in life... ALL IN MANPOSSIBLE STYLE OF COURSE!
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Advisory BoardBest Of Bold, Inc. 2023 - PresentLos Angeles, Ca, Us -
Board MemberAllmediakind Llc 2009 - PresentThe business landscape is cluttered with lost companies, led by aimless noise. AllMediaKind creates solutions, not campaigns - breaks through the noise to your strategic victory! -
Advisory Board Member - Division Of Continuing Education, Cx ProgramUc Irvine 2021 - 2023Irvine, Ca, Us -
Chief Commercial Officer (Cco) & Chief Revenue Officer (Cro)Audiencex 2019 - 2023Marina Del Rey, California, UsRevenue, Strategy, Business Development, Marketing, Client Management, and Analytics oversight. AudienceX - advertising technology and marketing platform that delivers omni-channel digital solutions for performance-driven brands. Programmatic solutions built upon display, native, video, social, mobile and CTV tech stack, with multi-DSP trading desk and self-serve products, plus proprietary reporting and multi-touch attribution. -
Executive ProducerDeardoc.Org Podcast 2018 - 2020Co-founder and Executive Producer of DearDoc -- the podcast that addresses your burning questions about your health and well-being... with a twist of humor!
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Head Of Revenue & Strategic AccountsTeads 2017 - 2019New York, Ny, UsAcquisition exit via Altice (NYSE: ATUS) in 2018. Teads is the inventor of native video advertising across all screens and the leading outstream video marketplace platform that delivers real-time insights that transform the way advertisers make marketing and media deliveries. Since its inception in 2011, it has become the biggest advertising platform in the world, surpassing the reach of Facebook and Google. Personally recruited by the Global President to build and launch the Strategic Accounts group in the U.S. Head of the strategic revenue division – a platform sales team comprised of highly specialized vertical strategy consultants and sales team members with a focus on the top global 100 brands across all verticals. Responsible for driving revenue deals across holding company agencies, ad tech platforms / partnerships (i.e. DSPs / DMPs), and brands. Grew the YoY revenue 230+%. -
Head Of Industry - Auto, Entertainment, Media & TechTurn 2016 - 2017Redwood City, Ca, UsAcquisition exit via Singtel Amobee (OTCMKTS: SNGNF) in 2017. Turn delivers real-time insights that transform the way leading advertising agencies and enterprise companies make marketing and media decisions. Turn’s digital platforms programmatically enable audience planning, media deployment, and analytics. As the Head of Platform Sales, grew first year revenue 200+% YoY. Led a large cross-functional team (sales executives, account managers, data scientists, and product managers) focused on strategic verticals and clients spanning from Fortune 500 companies to the global holding company agencies. Developed transformative digital strategies and media sales solutions. Collaborated with Engineering and Product teams to deliver best in class programmatic solutions to clients. Established and nurtured key client relationships as a trusted advisor in the areas of digital marketing, media, and business solutions. -
Managing Partner, Digital MediaMec 2014 - 2016London, London, GbA key member of the executive leadership team, recruited to infuse digital and innovation marketing leadership. Responsible for developing and executing comprehensive and global marketing, branding, and communications strategies across the fortune 100 client roster. One of the main key personal efforts included, leading and winning the digital portion of the Amgen account review worth $200MM in new revenue; digital innovation was the key focus and personally grew the account 40% over the 1st year forecast. Additionally, led the Amazon global marketing expansion collaboration from US to Europe, Asia, and EMEA, which resulted in over 200% business growth for the account. Drove agency’s primary digital practice, encompassing strategy, investments, and innovation with oversight across technology, data integration, mobile, video, content, social, media and marketing mix, publisher development, content marketing, public relations (earned media messaging), and retail marketing. Served as the main client / agency change agent – digital transformation and strategy reinvention. Business Development lead tasked with injecting innovation across all client business categories from campaign briefings to launch and analysis / insights. Guided client-side business leaders, marketing and creative heads, and digital practitioners in the areas of new business development, brand/media/marketing/integration consulting, client management, technology, strategy, etc.Key Brand Leadership: Amgen, Sanofi, Otsuka, Lundbeck, Amazon, Singapore Air, Legalzoom, Ehrmann Yogurt. -
Executive Vice President, Business DevelopmentDedicated Media - A Nexstar Digital Company 2012 - 2014El Segundo, Ca, UsAcquisition exit via LIN Media / Media General (NYSE: MEG). Dedicated Media is a premiere digital ad network founded by the digital pioneers. Recruited by the CEO (co-founder and the original MySpace founding member) to successfully lead the company acquisition oversight of Dedicated Media to LIN Media / Media General (NYSE: MEG). With full P&L responsibilities across Programmatic, CRM, and Sales Business Units, revamped company product offering suite, including creative, analytics, and media. Opened 3 additional offices across the country in SF, Chicago, New York and grew the company team from 75 to 250. Provided company oversight of integrated media transformation and strategy reinvention. Launched and oversaw the Owned and Operated business units, including a pharmaceutical and healthcare site, PharmDaily.com. Identified and led potential revenue drivers across various company divisions. Monitored ad industry changes and counseled digital best practices. Defined company’s positioning and brand. Managed all facets of the company strategic partnership operation and P&L. Launched internal product innovation groups – i.e. mobile, video, social, affiliate. -
Senior Vice President, DigitalInitiative 2009 - 2012New York, Ny, UsAs a key member of the new business executive pitch team, led the digital automotive and entertainment business groups for the agency – achieving the biggest account win in agency history with billings over $900MM in the US. Oversaw P&L and regional leadership oversight for the Los Angeles and San Diego offices. Directed all account strategy, planning, and launch across all agency clients. Instilled innovative marketing values and vision to the agency teams and clients. Cultivated long-term relationships across clients, publishers, and agencies. Negotiated complex multi-phased engagement contracts. Provided stimulus for innovative ideas to business and media partners. Acted as an agency advocate to clients and brand advocate to the agency. Managed and mentored the growth of junior, mid-level, and senior account service staff members. Led various agency departments and clients in formulating marketing and digital strategies, briefing, branding, social, CRM, technology, UX, Rich Media, video, web, experiential, mobile platforms, analytics, etc. Authored communications strategic road map for the agency clients and mentored relentless reinvention! Advised on ways to increase creative innovation within the digital category – i.e. apps, virtual reality, website best practice, publisher partnerships, etc. Key Brand Leadership: Hyundai / Kia, Intuit / TurboTax, Lionsgate, Home Depot, LucasArts, VIZIO, Qualcomm, Petco. -
Global Senior Vice President, Managing DirectorPublicis 2008 - 2009New York, New York, UsAs a member of the agency executive leadership team, was retained to oversee the global marketing and product launches for LG and other key accounts. Oversaw and directed the global rolling launch for LG Mobile phones and partnership marketing (including global retail launches, website, micro-site strategy, landing page, Augmented Reality, mobile game, etc.). Managed and developed the long-term strategic relationship with multiple agency clients by cultivating holistic marcom thought leadership in the creative media space, including integration development across online / offline, rich media, mobile, entertainment, social, UX, and viral marketing. Oversaw all aspects of day-to-day global advertising efforts for the key accounts and the development of campaigns. Integrated the campaigns into the marcom eco-system, including creative development, holistic strategies, and interactive mapping. Provided internal and external insight and guidance in branding, creative and business planning. Partnered and collaborated with all agency and client stakeholders in setting and developing the account strategy, tone and atmosphere for potential revenue drivers. Provided mentorship across various clients and internal staff members. Global and US business lead - head of digital practice and partnership marketing (i.e. Iron Man/Transformers partnership with Paramount and The Day The Earth Stood Still with Fox). New business / strategic venture initiatives. Budget and revenue oversight with agency/account P&L. Key Brand Leadership: LG Electronics, LG Mobile (including Verizon, AT&T, Sprint). -
Group Account Director, DigitalInitiative 2006 - 2008New York, Ny, UsHyundai | KiaLionsgateHitachiLucasArtsUniversity of PhoenixIntuit
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Director Of Strategy, DigitalOmd Usa 2005 - 2006New York, Ny, UsRecruited to specifically oversee the Nissan and Infiniti accounts (agency’s largest accounts). Crafted agency’s biggest client marketing deal, which gave birth to the Nissan Yahoo Music platform partnership. Launched industry first in- gaming execution with Forza – hardcoded Nissan vehicles in Xbox Forza. Provided strategic account leadership and digital directions across all vehicle model lines. Adopted new media strategies and provided industry insights that pertain to key client initiatives. Spearheaded cross-media metrics analysis. Also steered key global initiatives (e.g. global portal deals / programs). Key Brand Leadership: Nissan and Infiniti.
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Frequently Asked Questions about Brian Ko
What company does Brian Ko work for?
Brian Ko works for Statara Solutions
What is Brian Ko's role at the current company?
Brian Ko's current role is Chief Executive Officer.
What is Brian Ko's email address?
Brian Ko's email address is bk****@****ail.com
What is Brian Ko's direct phone number?
Brian Ko's direct phone number is +165035*****
What skills is Brian Ko known for?
Brian Ko has skills like Digital Marketing, Digital Strategy, Digital Media, Online Advertising, Integrated Marketing, Advertising, Strategy, Marketing, Interactive Marketing, Mobile Marketing, Interactive Advertising, Media Buying.
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