Leading complex cross-functional and cross-product area partnerships, deals and other strategic alliances for high profile Gaming and Media & Entertainment partners.

Partnering with some of the largest names in Media & Entertainment and Gaming to extract the power of Google Marketing Platform and connected technology.

Managed a portfolio of some of the largest advertisers in the finance vertical for Google owned and operated media.

Owned the P&L of all auction-based media channels for high-profile disney brands, including: Disneyland, Disney Interactive, Online Virtual Worlds, Disney Movie Rewards, Adventures by Disney, and some Disney Movie Studio properties.* Media Types: Search, Display, YouTube, Facebook, Twitter, Travel Partner Sites* Partnered with executive leadership to identify business opportunities/objectives, which resulted in increased year-over-year Disneyland revenue from auction media channels by 50% from 2011 to 2012 and again from 2012 to 2013* First in-house team to holistically manage search, social, and display marketing for Disney Interactive Studios* Solved for conversion tracking issues and identified actionable KPIs for a Disney Movie Studio release, giving the team additional insights and increased media efficiencies 20%

Responsible for developing and overseeing the execution of holistic search and auction media strategies, including SEO (search engine optimization), PPC (pay-per-click), Video, Social Advertising and internal site search for some of the world’s most recognizable Disney brands.*Improved ROI by 43%, ticket sales by 56%, and increased gross revenue by 50% from paid search for Disneyland*Crafted on-going targeting analysis and ad testing, resulting in record seasonal/offer sales and a ROAS over 7500%*Significantly exceeded all year-over-year goals for fiscal year 2011, having record annual performance for all KPIs*Launched first-ever Social Media advertising and rich search media campaigns for several Disney brands*Primary consultant - providing technical search requirements, estimates, and QA for all stages of online projects*Grow relationships, create deliverables, present ideas/reviews, and evangelize to executive leadership and stakeholders

Responsible for the direction of both national and international online customer acquisition. Achievements include:*Responsible for all national and international online traffic acquisition, increasing site membership by over 33%*Developed, launched, and optimized search and display campaigns, doubling conversion rates on search traffic *Planned and optimized Social Media campaigns and UGC efforts to improve Facebook following 1000% *Created promotional advertising campaigns to increase PageRank, conversions, and web traffic*Performed usability testing to make data-driven design decisions and content strategy, resulting in #1 keyword rankings for most of our top-targeted terms

*Managed and maintained all SEO projects for http://www.media-match.com, spurkle.com, us.music-jobs.com, uk.music-jobs.com, and telabrasileira.com.br*Recognized for search marketing efforts, growing niche site membership by over 100,000 in under 1 year*Increased click-through-rate by 75% on search ads using A/B and multivariate testing on creative*Created search engine friendly content, contributing to placing more than 15 keywords in top-3 rankings*Successfully ranked more than 15 targeted keywords in the top-9 results in Google, Bing, and Yahoo

*Wordpress web design for nonprofit organizations, individuals, and small businesses*Partnered with Future Focus, LLC to implement estate planning content for over 250 nonprofit organizations*SEO and site structure consultations, resulting in significant (100+ %) increases in traffic for small websites*Creator and editor at Swongled.com: grew site following to generate profitable, passive income

*Key team member in planning, designing, and authoring online content for over 10,000 company prepaid Visa card holders*Collaborated with four team members to produce a marketing plan for the company’s top 3 products and services*Worked directly with V.P. Business Development to develop and maintain relationships with company’s 750+ clients*Researched and authored white papers, brochures, and technical documentation for software releases and products