Brian Murphy

Brian Murphy Email and Phone Number

Head of Gaming and New Product Strategy at AppsFlyer | Gaming | Real Money Gaming | Web3/NFT/Blockchain Gaming @ AppsFlyer
Brian Murphy's Location
San Francisco Bay Area, United States, United States
About Brian Murphy

I feel my best talents and skills are creating a concise and compelling value proposition and strategically focusing on the marketplace to deliver value to clients. I can lead and sell very successfully and I can deliver huge results for organizations looking to scale their business. Finally, I am able to develop, deploy and scale Go To Market(GTM) Strategies to huge success.Specialties: Online Gaming, Social Media, Virtual Currency, Monetization, Marketing, User Acquisition, MMO's, Virtual Worlds, Mobile, Payments, Advertising, Sales and Business Development, Contract Negotiation, International and European Business. French, German, British, Korean, Chinese, Japanese business customs. RTB, Video, Marketplace Exchange, Native, iGaming, Real Money Gaming, Metaverse, Web3, NFT, Blockchain

Brian Murphy's Current Company Details
AppsFlyer

Appsflyer

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Head of Gaming and New Product Strategy at AppsFlyer | Gaming | Real Money Gaming | Web3/NFT/Blockchain Gaming
Brian Murphy Work Experience Details
  • Appsflyer
    Head Of Gaming Gtm
    Appsflyer Feb 2023 - Present
    San Francisco, Ca, Us
    Head of Gaming, but added Strategy and Go to Market(GTM) for Privacy Cloud(Data Clean Room) and Creative Analytics, both of which are leveraging Artificial Intelligence(AI) to support improved data.
  • Appsflyer
    Head Of Gaming
    Appsflyer Oct 2019 - Feb 2023
    San Francisco, Ca, Us
    Go to Market Leader(GTM) for AppsFlyer's Software as a Service (SaaS) Attribution Platform to the Gaming Vertical for app developers to track and manage their campaign spend across the mobile and cross device ecosystem. This includes the Gaming/iGaming/Real Money Gaming and Web3/Metaverse and NFT/Blockchain/Crypto Gaming business in North America.Segment Growth of 160%$14,000,000+ in Vertical Saas ARR in 1st 4 years320+ Deals Closed in 1st 4 Years
  • Iab
    Co-Chair-Mobile Programmatic Working Group
    Iab Dec 2014 - Present
    New York, New York, Us
    I am in concert with IAB with developing the Mobile Programmic Working Group for the IAB Playbook and group topics and discussions that the media and advertising communities find worthwhile and meaningful.
  • Buildbox
    Vp Business Development
    Buildbox May 2018 - Jun 2019
    Los Angeles, California, Us
    Helping to lead the team from advertising to Software as a Service (SaaS) creative suite with Buildbox and AppOnboard Studio
  • Verizon Media
    Senior Director-Mobile App Economy & Native
    Verizon Media Jun 2017 - May 2018
    New York, New York, Us
    Founding member of Oath Native App Economy TeamIntegrating Oath Native, Video & Display solutions into single Mobile Platform between the merger of AOL/Yahoo! to form Oath: A Verizon Company
  • Yahoo
    Senior Director, Publisher Relations
    Yahoo Mar 2014 - Jun 2017
    Sunnyvale, Ca, Us
    I am responsible for setting strategic business development for Yahoo! to create alliances with mobile app publishers to help them monetize their applications with Yahoo and the Flurry SDK. The Flurry SDK is a Software as a Service platform (SaaS) that includes data analytics and the Yahoo Advertising Platform for mobile app developers. Yahoo Advertising Platform provides the publisher with Yahoo's Native, Video and Display Network that leverages the Flurry Analytics SDK to target user personas on behalf of advertisers and increase eCPM yield for publishers. Yahoo has also integrated the Flurry SDK, Yahoo Gemini Ad Platform and Brightroll Programmatic Video Exchange to create a holistic publishing solution for Enterprise applicationsRecognized as 'Yahoo MARK Performer at Yahoo Sales Conference 2015"My team and I were responsible for taking the native 3rd party business from 0 to a $300M year over year run rate within 18 months for Yahoo! and continues to be a best of breed native ad platform for publishers.
  • Flurry, Inc.(Acquired By Yahoo! Inc.)
    Director, Publisher Relations
    Flurry, Inc.(Acquired By Yahoo! Inc.) Oct 2011 - Mar 2014
    San Francisco, Ca, Us
    I am responsible for setting strategic business development for Flurry to create alliances with mobile app publishers to help them monetize their users and design user acquisition strategies by leveraging Flurry's analytics platform The Flurry SDK is a Software as a Service (SaaS) platform that includes data analytics, user acquisition and a publishing platform(AppSpot) for mobile app developers. AppSpot provides the publisher with Flurry's own AppCircle ad network, a direct serving solution, 3rd party network mediation and RTB marketplace exchange.Recognized as "Flurry Top Performer 2013"
  • Adknowledge
    Sales Director-Emea
    Adknowledge Dec 2010 - Oct 2011
    Kansas City, Missouri, Us
    I am now responsible for and manage the European region for Super Rewards to effectively help video game publishers monetize and provide marketing strategies that are in the virtual currency space. This would include MMO, Virtual Worlds, Social Media(Facebook) and mobile platforms(iOS and Android).
  • Super Rewards(Acquired By Adknowledge)
    Senior Business Development Executive
    Super Rewards(Acquired By Adknowledge) Feb 2009 - Dec 2010
    Us
    Oversee all sales for Large Publishing/Standalone MMO arm of Super Rewards client base. I work with all big publishers in the gaming space where Super Rewards makes sense to monetize a gaming firm's virtual currency.
  • Cdnetworks Inc.
    Senior Sales Associate
    Cdnetworks Inc. Oct 2008 - Feb 2009
    Singapore, Sg
    Employed currently as Northwestern Sales Representative serving directly for the gaming, software and media space. I focus exclusively in the online gaming and MMO space.
  • Panther Express(Acquired By Cdnetworks)
    Sales Associate
    Panther Express(Acquired By Cdnetworks) Aug 2007 - Oct 2008
    Us
    I work as a regional sales representative for the Northwest in the area of CDN to organizations looking to enhance and build out a global infrastructure. My vertical expertise focused on the online gaming, MMO, Virtual World and Social Media space.This role takes the sales process from prospecting to closing accounts by managing and forecasting prospective clients.
  • Blackboard
    Inside Sales Manager
    Blackboard Jan 2006 - Sep 2007
    Boca Raton, Florida, Us
  • Neustar, Inc.
    Account Executive
    Neustar, Inc. Mar 2005 - Jan 2006
    Reston, Virginia, Us
  • The Hartford
    Sales Representative
    The Hartford May 2003 - Feb 2005
    Hartford, Ct, Us
    Inbound and outbound sales position for selling insurance products to American consumers across the country.

Brian Murphy Skills

Monetization Mobile Devices Mobile Applications Strategic Partnerships Online Advertising Business Development Analytics Mobile Marketing Marketing Start Ups Digital Marketing Advertising Management Digital Media

Brian Murphy Education Details

  • San Diego State University
    San Diego State University
    Economics

Frequently Asked Questions about Brian Murphy

What company does Brian Murphy work for?

Brian Murphy works for Appsflyer

What is Brian Murphy's role at the current company?

Brian Murphy's current role is Head of Gaming and New Product Strategy at AppsFlyer | Gaming | Real Money Gaming | Web3/NFT/Blockchain Gaming.

What is Brian Murphy's email address?

Brian Murphy's email address is br****@****rry.com

What is Brian Murphy's direct phone number?

Brian Murphy's direct phone number is +161977*****

What schools did Brian Murphy attend?

Brian Murphy attended San Diego State University.

What skills is Brian Murphy known for?

Brian Murphy has skills like Monetization, Mobile Devices, Mobile Applications, Strategic Partnerships, Online Advertising, Business Development, Analytics, Mobile Marketing, Marketing, Start Ups, Digital Marketing, Advertising.

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