Brianny Chamorro Email & Phone Number

Managua, Mn, Ni

- Contributing to new user acquisition through paid ads optimization and partnerships- Tracking and attribution of all user acquisition channels- Reporting and analysis of user acquisition channels, resulting in data-driven decision making and optimized budget allocationDoist, the fully remote, bootstrapped and independent company behind Twist and Todoist, one of the world's most popular productivity apps with 20M+ users.

As the Growth Marketing Lead at Cogsy I help drive our go-to-market strategy and optimize campaign performance in order to increase user acquisition and revenue growth.I am responsible for:- Developing, executing, and optimizing growth strategies and experiments to drive user acquisition- Management of social media platforms and content creation processes to drive product education and engagement- Conduct data analysis on campaign metrics to create reports, optimize performance, and increase ROI- Develop and manage paid ad campaigns to drive customer acquisition and revenue growth- Collaborate with Growth team to develop and execute referral programs, partnerships, and other initiatives to support Cogsy’s revenue goals- Partner with Content team to develop user acquisition-driven content and improve SEO rankings

Uk - Remote

- Working cross-functionally with CEO and internal teams to position product value and generate demand- Development of in-app marketing communication to drive feature adoption - Leading a team of 3 freelancers for podcast, video, and content strategies- Creation and execution of the company's content distribution strategy

Nicaragua

-Responsible for the coordination of the agency’s marketing & branding team including audiovisuals team, corporate branding, corporate website and social media strategy -Coordinate personal branding efforts including Youtube Channels, Podcasts, personal branding, email campaigns and social media efforts for company personalities -Create corporate social media campaigns to promote the company’s brand and values -Coordinate PR efforts including press releases, and articles published on magazines such as Forbes and Entrepreneur -Coordination and organization of the company’s presence in Digital Marketing Conferences in the USA. -Continuous communication to coordinate and fulfill branding needs of franchisees-Development of monthly reports including the corporate’s brand and personal brands managed by the team

Managua, Nicaragua

-Coordinate, monitor and execute inbound marketing strategies in order to get high quality leads.-Manage and promote online email marketing campaigns and special offers to generate qualified online leads in CRM platforms such as Hubspot or GHL-Manage company social media accounts including Facebook, LinkedIn, Twitter and Instagram-Coordinate Telemarketing efforts for lead generation-Coordinate content development for different company blogs regarding Digital Marketing Topics

Managua

-Coordinate and execute all internal events for Group employees -Coordinate and monitor all internal communication channels of the corporation-Implement and follow up all organizational culture campaigns in order to promote the culture within the Group  Implement and follow up on change management activities to promote a greater degree of adaptation of employees to organizational changes  Coordinate and execute CSR activities Coordinate and implement marketing activities both locally and internationally to promote the brand and support the core business areas Coordinate and implement public relations activities Develop and monitor the production of advertising material for all business units

Nicaragua

-Responsable de desarrollo de contenido para los diferentes blogs de la compañía relacionados a temas sobre pérdida de peso, nutrición, fitness, y vida saludable.-Manejo y promoción de campañas de mercadeo online a nivel mundial, incluyendo ofertas especiales para generar online leads.-Creación, y manejo de contenido de mercadeo incluyendo campañas de correo,testimonios de clientes, y boletines de noticias.-Coordinación y comunicación regular con directores de la compañía para alinear estrategias de mercadeo digital.

Managua, Nicaragua

Internship in the areas of Strategic Planning and Media Planning -Participated in the investigation of perceptions and habits of different target markets-Assisted in focus groups and supervised surveys -Assisted in the process of planning the best combination of media for specific clients -Participated in the organization of press conferences held for company clients

Bachelor'S Degree, Marketing/Management, Summa Cum Laude

Activities and Societies: Career Services Assistant, Lab Supervisor, Tutor for Students with Disabilities at Jones Learning Center.

High School Degree And Administrative Assistant Certificate

Social Media Marketing Online Intermediate, Social Media Marketing Online

Social Media Marketing Intermediate