Brian Rosa Email & Phone Number

• Launched a Salesforce Community for our Partners. Creating a 1 stop shop for our9,000+ partners. Features include submitting events for approval, online store forordering free materials, and online chat.
• Create requirements documentation for updates and new features. Work with vendors tobuild and test the updates along with troubleshoot bugs. Contribute with the build ofthese updates as much as I can.
• Create reports, interactive dashboards, and user testing.
• Implement internal tools for new and existing processes. Tools such as Formbox,Google Groups, and DefJam
• Create email templates and campaigns

Oakland, CA

• Analyze web traffic and use the information to make recommendations for site, theme,and campaign improvements.
• Develop a web analytics strategy, benchmarks and reports.
• Partner with vendors and content contributors on improving SEO through code, contentand connectivity.
• Work with business partners to update and maintain content on Kaiser Permanente’sIntranet and Public Relations site.
• Test system and site enhancements.

Pleasanton, CA

• Lead a team of 8 web administrators that are responsible for designing, developing, maintaining and analyzing Safeway’s employee facing sites; retail intranet, corporate intranet, and various internet sites.
• Develop 1 and 3 year strategies for web communications.
• Build and maintain relationships with IT, business units, senior management and vendors.
• Provide decision-relevant information, data mining and analysis.
• Community management of Safeway’s internal social network.

Pleasanton, CA

• Worked closely with site owners to collect requirements, determine content structure and user experience, and trained on how to maintain their site.
• Analyzed web traffic and used the information to make recommendations for site and theme improvements.
• Administered corporate intranet, retail intranet and external sites.
• Created reference materials and job aids for content owners and documented processes within web communications.
• Created/enforced web publishing standards.

Pleasanton, CA

• Created and maintained company web pages, forms and surveys.
• Integrated web analytics into all sites, created benchmarks and developed key performance indicators.
• Tested system enhancements and resolved user issues.
• Rebuilt forms/surveys into new solution and migrated content into new CMS.
• Trained intranet content contributors and validated integrity of their content.

Pleasanton, CA

• Coordinated and presented training programs
• Created and maintained training databases
• Developed and updated training materials
• Interviewed and selected employees for management programs

Pleasanton, CA

Supported 6 categories in resolving DSD issues and ensuring proper setup of item costs and vendor authorizations

San Jose, CA