Bridget Bacon, Mba Email & Phone Number

Greater Chicago Area, Il, Us

Greater Chicago Area, Il, Us

Greater Chicago Area, Il, Us

Club and Convenience Channels

Greater Chicago Area, Il, Us

Club and Drug Channels

Greater Chicago Area, Il, Us

Lowes Foods, MDI, Independents

Greater Chicago Area, Il, Us

Value Channel

New York, Ny, Us

New York, Ny, Us

Provide valuable insights and recommendations to support Family Dollar's strategic initiatives while building a relationship as a valued business partner.-Consult with client to identify Nielsen assets that best address their strategic initiatives.-Build and maintain ongoing business partner relationships with research, marketing and other client functional departments.-Conduct analyses to address client business issues using contracted services (such as scanned and consumer panel data).-Make high impact presentations to influence client actions.-Contribute to development of team objectives to deliver measureable client outcomes.-Conduct training with client associates regarding Nielsen products and services.-Make capabilities presentations to comparable level client contacts-Responsible for providing Consumer Shopper survey data as well as spearheading a case study involving a manufacturer-funded shopper attitudinal segmentation.

Charlotte, Nc, Us

Promoted into a newly created position where I work with our Grocery and Mass Merchant retail partners in a Validation and Advisor capacity. I also aid the Validation team in partnering with our largest retailer, Walmart. Partnered with Walmart to strategically design a large portion of the retailer's salty snack POGs based on 2014 innovation and store-specific sales movement data.• Foster relationships and partner with grocery and mass merchant retail partners in a validation and advisor capacity.• Meet with buyers, attend partner brand meetings to aid retailer in space allocation efforts.• Category captain for ACME, Spartan and Harmon’s. • Support our largest retail partner, Wal-Mart. Work directly with buyer on ongoing basis to develop 2014 total salty snack aisle resets using sales movement data and space allocation software. My team is responsible for over 700 Wal-Mart stores.

Charlotte, Nc, Us

Deliver analytical insight for the sales organization and apply this knowledge of category best practices and consumer insighest against objectives, strategies and opportunities of the business. Work collaboratively with the Sales, Marketing, Finance and other cross-functional departments. Also attend retailer appointment to deliver category insights and merchandising recommendations.Duties:Creates retailer-specific fact-based selling materials and category reviews.Supports new item launch plans for large retail accountsProves reporting and analytical activities for assigned area of responsibility, which may include:Assortment opportunitiesShelving/schematic recommendationsMerchandising post performancePricingSpaces to sales analysisCustomers specific planograms to support selling presentations and reviewsPower user of AC Nielsen Nitro, IRI, Homescan Panel Data, Spectra, JDA/Apollo and other softwareOrganizing and administrating weekly, monthly, quarterly and annual reports.Assists in the management, development and executing of category strategies in alignment with prioritiesParticipates in the development of go-to-market business plansAids with the development of retailer category management/analytics relationship

Charlotte, Nc, Us

Jacksonville, Florida, Us

Responsibilities include supporting the local Charlotte branch recruiting and business development, as well as serving as an on-site recruiting coordinator for the Duke University Health Systems Account.Conduct over 20 preliminary phone screens of candidates each day.Developed job postings to generate candidates for clients.Provide frequent reports on applicant pool and recruitment activity, including data for diversity reporting. Administer testing and screening evaluations.

New York, Ny, Us

• Responsible for developing and maintaining relationships with business decision makers through client meetings • Generate new business leads and based on client needs, create customized advertising solutions.• Accountable for achieving revenue goals for all products set by management• Manage and up sell existing client base• Develop new business by cold calling and through various prospecting methods including monitoring competitive media including; newspaper, television, radio and interactive• Solidify relationships with key agency and client personnel through face to face meetings and client entertainment• Serve as main point of contact with customer to resolve any outstanding finance, traffic or production issues• Communicate advertising traffic instructions, client billing and specific client needs with internal support team daily • Saleslook certified• Account List Management• Accurate revenue forecasting• Exceeds minimum monthly standards of performance.

New York, Ny, Us

•Support six markets across the Atlantic-Gulf Area to help drive revenue for the region. •Stay up-to-date on the unique dynamics of each market and organize and implement an approach to successfully support the area in their daily sales efforts. •Assist in training new and existing sales team members on research tools, methodology and sales software applications.•Strategize with Account Executives in positioning research to gain new and incremental business.•Build and maintain research marketing materials for each of the six geographic areas. Provide sales force with strategic research solutions to drive revenue for the multi-platform product offerings of on-air, on-line and on-demand- Developed strategic sales collateral to highlight the value proposition of our product offerings- Trained sales teams to effectively leverage marketing resources in providing solutions to clients- Presented to key agencies/clients the benefits of our multi-platform product offerings- Montitored new business opportunities and leverage research resources to increase incremental revenue- Analyzed qualitative and quantitative metrics to support sales efforts Provide sales force with strategic marketing solutions to drive revenue for the multi-platform product offerings of On-Air, On-Line & On-Demand.- Focus marketing efforts on Branding, Communication, Lead & Revenue GenerationNielsen ratings products (Arianna, STRATA, STORM, Cable Post), Cable Qual, X-Sale, & Q-View (Scarborough), Kantar Media, Media Monitors, comScore, Nielsen @Plan, AutoCount, and Polk Insight. -Recipient of the “Bragging Buzz” performance based award Q1 2007, 2008. I have also had my hand in marketing and custom promotions.

Charleston, South Carolina, Us

Master Of Business Administration (M.B.A.)

Communication Studies, Media Studies

Education record