Bridget Parsons Email & Phone Number

- Develop and execute Market Access activities to support adoption of products by payors and providers.- Execute health economics and outcomes research (HEOR) studies inclusive of budget impact models and retrospective claims-based utilization studies.- Collaborate with Marketing and Medical Affairs and to guide evidence development and incorporate economic evidence in product value propositions. - Build strong relationships with internal and external stakeholders to facilitate dissemination of clinical data and support product commercialization.- Communicate coverage and reimbursement complexities to organization to address challenges and maximize product access.

Salt Lake City, Utah, United States

- Defined priorities for new Market Access department and key players and deliverables for each priority.- Led claims data analyses to address market access barriers and provide insight into prospective evidence generation planning.- Strategized with engaged consultants on coding and coverage strategies. - Worked across functions to monitor trends and customer insights and support Sales and Marketing objectives.- Considered strategic business impact for all project activities. - Defined scope and requirements of projects and facilitated and managed project meetings and maintained project documentation

Salt Lake City

- Coordinated multiple large-scale projects that led to success in securing multiple research grants through the National Institutes of Health, American Cancer Society, and Utah Department of Health- Led multifunctional teams, project staff and external stakeholders to complete observational and interventional clinical studies.- Utilized quantitative and qualitative data methodologies- Ensured participant safety and strict protocol adherence in a highly regulated environment- Oversaw compliance with federal regulations, institutional policies and procedures, and internal SOPs- Tracked and evaluated project progress and timelines - Created and maintained systems to track data and audit for completeness, accuracy, and timeliness- Supervised, mentored and trained new and junior research staff.- Organized and led weekly team meetings - Created and delivered presentations for local and national conferences- Led submission of three peer reviewed manuscripts and six national presentations

Salt Lake City, Utah

- Assisted with screening and recruiting subjects, scheduling visits, and overseeing study visits - Created and maintained physical and electronic subject charts - Completed thorough reviews of published literature in the field - Obtained informed consent and explained all aspects of patient involvement

Graduate Certificate, Health Economic Evaluation

Master Of Science In Public Health (Msph), Public Health

Bachelor Of Science, Health, Society And Policy/Public Health