Brie Bittner Email & Phone Number

Akron, Ohio, United States

• Managed co-op budget tracking across all media (Catalog, Signage, Direct Mail, Magazine ads, Billboard, Radio/TV, Digital and web platforms, etc.) • Developed and implemented strategic annual marketing media plans for cooperative advertising brand partners to meet goals and objectives • Ownership of up to 30 cooperative advertising vendors, recording all communications and approvals • Managed all vendor relationships and specific guidelines for each brand• Led Credit Marketing for Jared, formulated marketing tactics to generate credit card sales in stores and online• Created new detailed approach for coop marketing program to align with overall business strategy and produce ROI • Collaborated with digital marketing team to create strategy for vendor media plans (Email, SEM, retargeting, prospecting, display, social media, website)• Worked with cross-functional teams to launch new products, promotions, and initiatives

Cleveland/Akron, Ohio Area

• Collaborated with internal and external teams to deliver ongoing marketing plan updates• Established relationships with cooperative advertising vendors, recording all communications and approvals• Served as primary contact in Marketing for all brand communication between Advertising, Marketing, Merchandising, and vendors• Partnered with the marketing teams to ensure brand messaging is communicated and executed• Supervised and provided leadership to the Production Coordinator with the execution of all proprietary and differentiated brand launches, billboards, visual component signage and miscellaneous collateral• Oversaw visual component signage and brand launch budget

Johnstown, Pennsylvania, United States

Responsible for daily operations and management of the store and staff.- Supervised store associates and conducted weekly one-on-ones.- Managed corporate guidelines for advertising signage and displays for each promotional period.- Consistently met standards for sales of merchandise, warranties, repairs, and financing services.- Served as Lead for training and presenting sales strategies to all store associates.