• Excellent communication and interpersonal skills to collaborate with sales, marketing, finance, and other departments.• Skilled in identifying and implementing process improvements to enhance sales operations efficiency.• Ability to evaluate and integrate new sales tools and technologies to support sales operations & enhance sales productivity and effectiveness.• Experience in leading change initiatives and managing organizational change. • Ability to communicate the value and benefits of changes to ensure successful adoption.• Strong analytical skills to interpret sales data and generate actionable insights. • Experience with sales performance metrics and KPIs to monitor and improve sales effectiveness.• Ability to leverage data to identify sales opportunities and areas for improvement.• Experience in field sales territory planning to optimize sales coverage and resource allocation.• Ability to develop and implement effective sales strategies to drive revenue growth.• Experience in analyzing market trends and competitive landscape to inform strategic decisions.• Experience in designing and managing sales compensation plans that motivate and reward sales performance.• Ability to align compensation plans with business objectives and sales targets.• Proficiency in implementing and managing Salesforce CRM systems to streamline sales processes and improve data accuracy.• Experience in customizing Salesforce to meet the specific needs of the sales team and organization.• Strong understanding of data management and analytics within Salesforce to drive sales insights and performance.

• Support extensive GTM planning process and pivotal initiatives through capacity planning, efficiency, review, market segmentation, territory carving, and quota/incentive design.• Analyze large amounts of data relating to our Corporate, Regional, Inside Sales, and Individual Territory teams• Utilize PowerBI to create visualizations of data to better communicate sales insights & trends• Perform impact analysis and various forecasting outcomes of potential business decisions• Ensure business activities align with overarching company goals & strategies

• Assisted with Salesforce user management, training, process automations, and reports.• Salesforce reports & dashboard creation/management, including rolling out a standardized data reporting structure and process.• Maintained clean and accurate CRM platform (Salesforce).• Assisted with CRM/ERP/IT processes for automation and data collection.• Studied for Salesforce Admin certification.

• Created and managed a $20M corporate sales gross profit and loss report in collaboration with company EVPs and CEO.• Developed and implemented a long-range strategic plan for a 15-member Corporate Sales team, enhancing performance and efficiency, while building and customizing Salesforce reports and dashboards to meet KPI requirements for data-driven decision-making.• Collaborated with sales, marketing, and legal teams to support sales growth, establish process efficiencies, and achieve sustainable operational improvements in quality, efficiency, cost, and productivity.

• Established internal processes for initiative proposals, approvals, execution, and follow-up, while managing a $10M budget for an 8-person national team.• Identified and analyzed brand-aligned partnerships, sought creative avenues to increase company revenues, and project managed sales initiatives including budget, risk, time, and execution.