Orchestra Macrosystems helps organizations optimize their human capital & performance through intelligent assessment, data collection and resulting actionable insights from predictive analytics powered by Artificial Intelligence and Machine Learning.I helped create new markets for Orchestra with a focus on the Public Sector - federal, state and municipal entities (i.e., the military and police / fire departments) can optimize recruiting, training, performance and readiness initiatives using data driven approaches across multiple divisions and disciplines.

I work with organizations in the digital and technology sectors focused on improving all areas of business development - strategy, messaging, pursuits, enablement and negotiation for direct sales, partnerships, alliances and indirect channels.

6-month project with a world class experience design company that connects people, products and technology for leading brands such as Google, Uber, and others.In-house capabilities and areas of expertise:Virtual Reality (VR)Augmented Reality (AR)Experiential Design and Physical SpacesRapid PrototypingUX Design and ArchitectureCopywriting Content and ProductionCreative Concept Creation/StrategyiOS/Android App DevelopmentFront/Back End Web DevelopmentPhotography, VFX and Video ProductionPrimary objectives:Create business development pursuit list and methodology along with defined targeted client profilesIncorporate new business value and value proposition elements in company’s pitch, helping escalate conversations to C-level targets while keeping in tact creative message/foundationFinding the next generation of clients, partners and projects looking to impact the world and take meaningful leaps forward through new or reimagined experiences across any AND all customer touch points.

Worked in the strategy and business development group within the Nuance Enterprise Division. Started in Feb 2016 as Director, New Business Development for TouchCommerce, who was acquired 6 months later by Nuance (August 2016). I then settled in as Senior Principal, New Business Development within Nuance’s Enterprise Division as part of the transition and combined corporate entity.Nuance's expertise is in helping large Enterprise clients optimize digital conversations with all consumers across all touch points (Omni-Channel) where personal, intelligent, secure and "next best" engagements are optimized and delivered from Nuance's digital platform powered by artificial intelligence (AI).My role and areas of focus:1. Defined, validated and evangelized value propositions with key clients for unproven products/solutions powered by Nuance's digital engagement platform powered by artificial intelligence (AI) - this included live chat, IVR, SMS and/or WebRTC as components or enabling technologies making up new solutions.2. Validating business cases and business models with clients to support innovation through structured pilot programs that were joint investments. Data collection at each step from start to finish that could be mapped to quantifiable value to support future prioritized strategic investments and rollouts was a top of mind driving force that I ultimately owned for each pilot.3. Strategic alliance planning and due diligence efforts supporting both M&A and 3rd party technology enhancements that leveraged my cumulative and combined vantage point gained from clients, pilots with clients using Nuance’s platform and working closely with internal Nuance teams.

Boingo (NASDAQ: WIFI) is a recognized industry leader as a global AND comprehensive wireless service provider/operator for large public venues - Boingo enhances venue experiences and helps the world stay connected.While at Boingo I was responsible for the expansion of Boingo’s Wi-Fi, Wi-Fi Sponsorship, Indoor Analytics and Enhanced Cellular (DAS and Small Cells) footprint in the Northwest and Mid-Central regions of the US for the following verticals: Higher Education, Sports/Entertainment, Transportation, Hospitality, Health Care (hospitals/medical centers) and Class A Office Buildings.Signed exclusive wireless contracts with 10 large public venue partners worth $22.5 Million LTV from January 2014 to January 2016

** free-hotspot.com was acquired by Global Reach Technology Ltd. in June 2013 // www.globalreachtech.com**Co-founded company to launch the first advertising-supported Wi-Fi hotspot network and is currently the largest and only pan-European network of its kind, operating at more than 6,000 locations in 18 countries. Defined/managed demographic data initiatives and brand messaging efforts to expand awareness and enhanced aggressive network expansion through business development efforts.Key highlights:• Spearheaded a strategic collaboration with Salesforce.com to create a custom partner relationship management (PRM) infrastructure, enabling seamless tracking of new deals and leads through channel partners, contributing significantly to overall growth. The PRM is currently one of Salesforce.com's most popular applications offered through their AppExchange.• Lead and/or assisted with Business Development efforts that secured agreements with Microsoft, Burger King, McDonald's, Choice Hotels, Nintendo, Ask.com, Neuf Cegetel, Truphone, DeFi Mobile, Boingo and mobile app developers.• Lead ideation and definition of all product for managed and operated venues and internal products.• Created requirements, drove managed and operated venue product in the following areas: user experience, custom branding, custom messaging formats, survey data capture integration & reporting and a customer portal. This work was integral in securing key QSR accounts like Burger King (EMEA), McDonald’s (Most of EU) and Choice Hotels (Hospitality).• Created an environment of high performance for development team, achieving sprint, release and overall product milestones that produced an 800% increase in daily usage, the fastest-growing usage rates in Europe for a free Wi-Fi network.• Quickly promoted through Director of Marketing and Vice President of Marketing for outstanding performance.

** Applied Semantics was successfully acquired by Google in 2003 **Brought on board to lead new business development efforts and secure revenue generating partnerships for Applied Semantics proprietary meaning-based search technology specifically within the domain registrar and pay-per-click search engine verticals.Key highlights:• Worked extensively with the first iteration of what is now known as "AdSense" which is considered one of the most important and impactful technologies ever acquired by Google and currently represents a multi-billion dollar business and is used daily by hundreds of millions of advertisers and publishers worldwide.

Built on previous marketing expertise to establish and manage all internal/external market research for the access gateway market, specializing in MDU and Hospitality verticals.

Brands included: The Simpsons, King of the Hill, FOX Sports and Buffy the Vampire Slayer.

** Eltron International, Inc. was successfully acquired by Zebra Technologies in 1997**• Developed channel partner programs for major bar code label and card printer manufacturer.• Set up initial reporting infrastructure, assisted with migration to in house CRM system and supported strategic initiatives through analysis.• Designed, managed and reported ongoing customer satisfaction programs and metrics to senior management.• Hired as the 30th employee at Eltron International which was later part of a $1B merger with Zebra Technologies