Experiential Marketing Relationships Manager
Greater Colorado Springs Area
• Innovated a digital content experience series to boost customer engagement and sponsorships.• Encouraged a culture of teamwork, stewardship, and passion resulting in 25,000 child sponsorships annually.• Identified strategic markets and growth opportunities resulting in 5 additional events and 500 sponsorships annually.• Delivered end-to-end guidance to host sites, strengthening host's relationship and commitment through on-site training logistics, volunteer recruitment, community and social media marketing, and event management.• Identified marketing opportunities to expand event attendance by 10% through community relationships.• Executed conversion rate tactics boosting sponsorships by 8% per event.• Oversaw operations of 90 experiential marketing events per year.• Supervised up to 8 experiential teams and assets per weekend nationally.• Co-wrote and edited scripts for future experiential marketing stories.• Co-Led 3 international sponsor trips to Central America to increase sponsorship engagement.