Brooke Dockerill Email & Phone Number

Remote

- Manage Rock Content's North American key enterprise accounts representing $1.5 million ARR + services; 103% client retention in 2020, 100% client retention in 2021- Provide strategic recommendations for premium content marketing including video, interactive content, and static content to help customer reach content marketing goals - Collaborate with technical support, creative services, onboarding, and product teams to deliver an efficient and effective customer experience- Provide ongoing training and mentorship to newly hired team members across customer solutions and professional services - Lead weekly calls and quarterly business reviews with key stakeholders to strengthen relationships and highlight continued value of Rock Content

West Palm Beach, Florida Area

Greater Los Angeles Area

• Developed and implemented client strategy that resulted in 131% revenue increase year over year • Identified client upsell opportunity that resulted in 91% revenue increase year over year • As the primary point of contact for my clients, I'm responsible for fielding incoming requests, identifying upsell opportunities, and proactively engaging with them on a daily basis • Provide analysis and reporting that drive client goals on YouTube on a weekly, monthly, and quarterly basis• Work cross-functionally with Business Development, Finance, and Operations teams to ensure successful client on-boarding and retention

Venice, California

• Identified a more efficient way to handle major sports client's goals and unlock valuable data on YouTube• Field incoming client requests, identify upsell opportunities, and proactively engaging with client on a daily basis • Work cross-functionally with Business Development, Finance, and Operations teams to ensure successful client on-boarding and retention

- Pitch, budget, strategize, execute and measure success of engaging andeffective digital marketing campaigns to introduce new products, drive sales,increase brand awareness, create trial, and grow brand’s owned media assets- Design and present proposals, reports, and quarterly review presentations- Manage day to day client and vendor communication and client expectationsthroughout campaigns

Greater Los Angeles Area

- Producer or production manager on music video and branded content projectsfor clients including Columbia Records, Capital Records, Samsung, Levi’s, Razorfish, Stand Up To Cancer,Flux, Interscope Records, and The CW Network - Screened project briefs and consulted clients on most suitable creative direction based on budget- Facilitated key communication between production company and client to provide direction through delivery of projects- Nominations include 2012 mtvU Woodie Awards (Video of the Year, Producer)and 2014 UK Music Video Awards (Best International Urban Video,Production Manager)- Interviewed, selected, and supervised interns.

Los Angeles. Ca

-Generated project deal memos and contracts-Booked project travel -Maintained project wrap procedures and wrap books-Designed and edited treatments-Managed online video assets for entire Director roster as well as email marketing and website

-Sole brand ambassador for HoodieBuddie Apparel in Tallahassee, FL-Partnered with local businesses, music venues, and Florida State University to execute fun, interactive events to spread awareness and trial of HoodieBuddie-Secured HoodieBuddie endorsement from indie-rock band Surfer Blood

-Collaborated daily with creative team to conceptualize guerilla and digital campaigns for major entertainment clients.-Assisted in coordinating street campaigns by researching markets, interviewing promotional representatives, arranging rental agreements, and maintaining street team records. -Measured and maintained social media metrics for several video game clients

-Produced, shot, and edited digital content promoting several graduate programs at the College of Education.-Increased and maintained College’s social media presence.

-Assisted producers with film and photo shoots for Pearl Jam, Bonnaroo, Gillette, and ABSOLUT.-Ran daily office operations i.e. transcribing interviews, managing equipment inventory, maintaining vendor accounts, designing production books, etc.

-Specialized in promotional videos, music videos and live events for businesses and private clients throughout Florida-Produced digital content for Florida State University including on-campus employee training videos and promotional videos for new buildings on campus

Master Of Communication Management (Mcm), Arts, Entertainment, And Media Management

Key studies included new media production & distribution, interactive entertainment content, participatory culture, crowdsourcing.

Bachelor Of Arts, Advertising