Brooke Tajer Email & Phone Number

- Creates and manages all website content.- Manages case study program in partnership with customer success team.- Responsible for ideating and creating all eBooks, blogs and digital content.- Manages third-party content creation (market studies, reports).

Ann Arbor, Michigan

- Responsible for creating a variety of written and digital content across channels including blogs, social media, video scripts and ABM emails.- Managed Facebook, YouTube, LinkedIn and Instagram advertising campaigns from creative conception to ad execution.- Managed vendor relationships with PR and SEO firms.

Ann Arbor, Michigan

- Created and implemented a new marketing strategy that increased the lead conversion rate for inbound leads by 15%.- Implemented new inbound and outbound lead generation strategies including PPC, mailer, email and video campaigns.- Facilitated all vendor and freelancer relationships for marketing and sales projects.- Managed all PPC ad spend and social.

Troy, Michigan

- Built and managed in-house Public Relations and Social Media teams to run PR, social and content creation for 10+ brands. - Spearheaded the creation of content for all company owned social channels and blogs.- Created and drove the execution of a comprehensive content marketing strategy that led to a 10% increase in social engagement, blog traffic and.

- Wrote, edited and published breaking news coverage for a region spanning Oakland, Livingston and Washtenaw counties.- Built social media channels and fostered highly engaged social communities.

- Authored anchor pieces and cover stories for the Spinal Column Newsweekly, Oakland Lakefront Magazine and The Paper of Birmingham/Bloomfield - covered a variety of news beats including crime, the environment and local governments.