Brooks Esser Email & Phone Number

Appointed to the Board of Directors of the San Mateo County Transit District in October, 2023. The San Mateo County Transit District is the administrative body for the principal public transit and transportation programs in San Mateo County: SamTrans bus service, including Redi-Wheels paratransit service, Caltrain commuter rail and the San Mateo County.

Menlo Park, California, United States

Menlo Park, California, United States

Palo Alto, California, United States

Responsible for developing new opportunities for $1.3B annual revenue sales region, and accelerating closure of existing funnel. Designed and implemented successful account marketing programs that resulted in several key wins worth tens of millions of dollars. With the transition to ‘virtual’ marketing necessitated by the COVID-19 pandemic, expanded.

Responsible for generating $500M annually in new business in HPE’s largest global accounts across manufacturing, retail, pharmaceutical, and financial services industries. Develop marketing programs including account-based marketing, industry events, and targeted sales initiatives to achieve goals. Partner on an individual basis with sales teams to create.

Responsible for driving new marketing-generated opportunities for Enterprise Group in manufacturing, transportation, energy (MTE) and cloud service provider (CSP) industries. I created new pipeline of over a quarter of a billion dollars in my assigned industries in FY’17, and closed over $100M of new business. I developed relationships sales teams to.

Responsible for identifying new Enterprise Group opportunities in global and commercial accounts in the retail and consumer industries in North America. Marketing activities included account-based marketing, industry tradeshows, etc. Delivered marketing-generated wins of $115.6M in FY 2016 – 284.4% of goal for year. Ended the year with $218M in.

Drove demand and accelerated funnel for HP Datacenter Services – our premium support offering for enterprise customers. Developed and implemented multi-touch digital marketing and social media campaigns encompassing videos, whitepapers, blogging, etc. Exceeded Q2 FY’14 pipeline goal by 500%, and contributed over 70% of the total active funnel generated by.

Accelerated funnel for entire portfolio of HP products and solutions in US-based Global Accounts. Implemented one-to-one, one-to-few, and one-to-many marketing programs to effectively support our global account teams. One-to-one activities included the creation of account ‘annual reports’ which accelerated over $49M in FY’13 revenue. One-to-few activities.

Developed and executed regional marketing programs targeted at the Communications, Media, and Entertainment industry. Also responsible for accelerating demand for HP’s Application Transformation services in the Americas. Focused on driving customers through the buying cycle through effective use of digital marketing tools and deliverables. Accelerated over.

Responsible for global marketing of HP Big Data solutions. Created and executed a global marketing plan that reflected the contribution of all HP business units to the solution offering. Educated sales teams on how to drive incremental Big Data revenue, and developed conventional and new media sales materials. Managed the solutions presence at HP.

Provided leadership to eight corporate account marketing managers in Technology Solutions Group (TSG) Americas marketing, who were responsible for marketing to HP’s top 150 accounts in the Americas. Drove the timely creation of marketing plans for strategic accounts in all industry verticals, and ensured that business unit priorities were reflected in.

Responsible for marketing campaigns and executive events targeted at life sciences companies that generated over $140M in incremental opportunity, and $15M in closed business across all business units in FY’08. Ranked #1 in terms of closed business in Americas Industries and Alliances Marketing, and #5 in all of Americas Marketing in FY’08. Created a.

Responsible for account-based marketing efforts directed at HP’s largest manufacturing customers. Planned and executed CXO-level seminars and created annual reports for selected accounts. These activities identified over $50M in new opportunities in FY’04, and helped close over $10M in incremental business. Created monthly newsletters targeted at.

Created and executed marketing events to drive business with HP's largest corporate customers. Events ranged in size from dozens to hundreds of attendees, and targeted senior management and C-level executives. Responsible for creating event plans, coordinating venues and logistics, enlisting speakers, driving attendance and hosting/moderating events..

Developed and implemented demand generation programs for services in North America. Programs resulted in customer response rates of between 10% and 30%, and generated millions of dollars in leads and closed business for HP Services. Managed telemarketing agency in the execution of programs. Successfully integrated services elements into programs of.

Created a comprehensive portfolio of data center services that generated multimillion-dollar revenues in first year of offering. Led the team that developed the data center services solution set. Wrote the marketing plan for data center services, and developed collateral including data sheets, sales guides, internal and external presentations. Trained.

Managed MarketVision, HP's on-line library of syndicated market research. Responsibilities included all aspects of program management, including sales and expense management, program content, customer support, and promotion. Managed a staff of four writers and a program administrator. Forged successful relationships with suppliers of market information..

Focused on improvement of financial processes as general accounting supervisor. Managed controllership-wide project that improved the efficiency of accounting processes and reduced headcount by eight in its first year. Managed accounting staff of six. Provided proactive business support to product development teams as a senior financial analyst which.

Master Of Business Administration - Mba, Finance

Continuing Education In History, Political Science

Certificate In Financial Planning

Bs, Finance