Marketing Manager
CurrentI joined Yardstik early, back in scrappy startup mode. Since then, we’ve doubled headcount and grown revenue 10x. For a stretch, I was the solo marketer—driving demand gen, running campaigns that fueled pipeline and bookings, and managing both paid and organic channels. I’ve also built out brand-focused marketing, making messaging our foundation and telling a story that attracts customers and wins us awards.I’ve launched podcasts, newsletters, blogs, and more—focused on building a real audience, not just filling space. It’s content that sets us apart from competitors 10x our size, driving meaningful organic growth. Now, with a sharp team of two, we’re locked in on generating high-quality leads and doubling down on what works.