Hannah Brown Email & Phone Number

• Develop and execute email campaigns; curating content, writing copy, and designing headers• Create digital and print collateral using Photoshop, InDesign, and Canva• Collaborate on cross-functional campaigns with Marketing and Sales • Partner with trade organizations for collaborative social and email campaigns • Formulate digital marketing strategies with senior leadership• Analyze sales and marketing data via Google Analytics, Shopify, and Aweber; generated industry reports • Coordinate author events and communicate marketing plans directly with authors• Coordinate author interviews and media appearances• Pitch 50+ books annually to long-lead mass media• Organized monthly activities to enhance employee culture• Train employees on relevant marketing software

• Project managed multiple nurture campaigns by coordinating dates, constructing flow, and overseeing engagement activity• Utilized Pardot to prep campaigns via list segmentation, email creation, and landing pages as needed• Conducted secondary research of persona-based messaging, generated potential marketing deliverables, and presented findings to marketing staff• Provided creation direction for a graphic designer and reviewed work on a weekly basis• Formatted and uploaded leads to Salesforce on a weekly basis• Supported the sales enablement team on primary research for a Closed Lost/Won research project.• Managed SEO/SEM presence by working in Google AdWords/Analytics• Attended meetings and conference calls with and third-party marketing and sales vendors• Attended webinars to broaden knowledge in partner marketing and marketing automation• Supported marketing and sales staff with any marketing needs and progress reports• Participated in monthly case competitions and presented to company stakeholders

Elizabethtown, Pennsylvania, United States

• Coordinated student check-ins and check-outs of rental camera and technology equipment• Explained to students how to properly use equipment such as camera, microphones, and tripods• Answered student questions regarding the equipment or any projects they may be working on• Assisted the Technology Director with maintaining technology and various projects

Elizabethtown, Pennsylvania, United States

• Led job training and orientation meetings for new tutors • Coordinated and reviewed new employee on-boarding paperwork• Managed the Instagram account for the Center for Student Success by designing posts, interacting with following, and analyzing account’s performance using Instagram Insights • Scheduled tutoring sessions for students • Assisted Director of Learning Services with paperwork, scheduling, emails, and phone calls

Elizabethtown, Pennsylvania, United States

• Built relationships with reoccurring local customers to encourage frequent visits to the store• Created store displays using marketing expertise • Trusted with processing transactions and closing store• Utilized software such as SquareSpace and Shopify to complete orders

Thorndale, Pennsylvania, United States

• Followed directions closely from corporate for setting up displays and general store operations • Greeted customers when entering or leaving the store• Resolved customer complaints and provide relevant information

• Assisted Chamber Director with website design and maintenance• Worked alongside intern team to update the website calendar with relevant information• Used Membee software to design and edit the website• Updated the website several times a week with announcements and events

Ba In Mass Media Communications, Communication And Media Studies

Bs In Marketing, Advertising