The Selling In Color Sales and Communication System starts with two simple questions. If all sales people are trained the same way in a given company, why are the results so different? Why is it that only 20-30% of sales people account for 80% of the sales in many organizations? It is because the focus on sales training has been to much on the process and not the person. A sales system is only as effective as the individual person behind the system. Selling In Color breaks the mold of the typical sales bell curve and force rankings by ensuring that all sales people in an organization are able to produce results. The Selling In Color system inspires individual sales professionals and organizations to connect their purpose with their sales activities thus ensuring that the sales process is not only followed, but executed at the highest level of effectiveness and impact. The Selling In Color System was first created and used in 2003 and took a second to last placed pharmaceutical sales team to # 1 in the country in 1 year. The more important result was that every sales professional on the team finished in the top 25% in sales; whereas the year before, no one was in the top 50%. The results of the Selling In Color System have been proven and documented time and time again. The Selling In Color System is based on four principles: Mindset, Process, Purpose, Results!

Created a new sales organization for Ipsen Neuroscience (a new start-up division) and hired and managed 3 sales teams, 2 Regional Sales Directors, 3 Market Development Managers and 3 Field Training Managers. Directed sales operations, deployment, incentive compensation, value and access, IT support, and overall sales strategy.

Consulting and multi-media company focused on helping companies increase sales and management effectiveness based on the principles of Kaizen (continuous improvement) and a personality based selling and team building system: Selling In Color. • Designed and delivered consulting programs for companies such as Atlantis Eyecare, NY Life Insurance, Boeing and Phoenix Technologies resulting in a 98% very effective rating. • Collaborated with Altek Media to create on-line business development magazines and videos to help physicians and CEOs operate their businesses more efficiently and effectively while greatly increasing employee engagement, morale and sales.• Utilized background knowledge in project management, operations, sales, marketing, and motivational speaking to create business results.• Selected to be a board member of the Corona Chamber of Commerce and created a sales and management training program which helped 60 small business owners greatly increase sales, productivity and employee morale in their organizations.

Developed the U.S. sales and deployment strategy and drove the operational and tactical execution of the U.S. sales and management team; including the outside sales team, inside sales and marketing coordinators and the customer service team.

Developed a team of 9 sales consultants and led the West Region of Bard's expansion Women's Health Surgical Division.

Responsible for P and L, strategic and tactical management of 83 sales professionals, 9 sales managers and 2 field training managers.

Area Sales Manager of the year - 2005President's Club - Top 5%

Leadership Council - Top 20%

Territory Manager of the Year - 1998President's Club Winner- top 5%Leadership Council Winner- top 20%Increased territoy ranking from 93 out of 98 to # 1 in the country.

Inroads is recognized as one of the top 10 internship programs in the U.S.