• Account management for 9 clients• Determining budgets• Developing strategy and campaign briefs• Establishing and developing client relationships and communication• Pulling reports and creating monthly review decks• Maintaining quality control

• Designing websites using Adobe XD, Photoshop and Illustrator• Creating conversion paths, including landing and thank you pages in HubSpot and Unbounce• Building eBooks, brochures, one-sheets, and other marketing collateral using Adobe InDesign• Brand development• Spearheading Design Department initiatives

As an Account Manager, I create and execute various targeted marketing campaigns for my clients. This includes:• Persona Development - Create targeted personas and their "buyer's journey" stages as they move through the purchasing cycle• Content Creation - Work with clients to extract industry-specific information to then create highly relevant and helpful content that brings great value to their target audience• Email Marketing: Plan and execute monthly email campaigns and workflows• Social Media: Execute social media strategies and tactics for Linked In, Facebook and Twitter• Reporting & Analysis: Analyze campaign results using the HubSpot Marketing Automation Platform and Google Analytics to make actionable and data-driven decisions

As the temporary Innkeeper for a 25-room Inn in the Catskills of NY, I used my creative, branding, marketing talents to continue to build on an existing 80-year-old brand and positioning it to new markets, increasing exposure, putting measurable metrics in place, and improving the guest experience. Skills:• Innkeeping• Reservations Management• Scheduling• Payroll• Interpersonal Skills

• Led MWG’s rebranding effort which contributed to the sale of the company to Mi9• Developed and implemented sales and marketing materials• Redesigned corporate trade show presence• Created themes and provided design for customer appreciation events• Wrote ad and web copy• Trained and led design department

• Provided creative direction for advertising and marketing campaigns• Created UVM Summer University strategies—raising annual enrollments 5-8%
• Wrote email copy for UVM Summer programs—producing an average of 25% open rate • Collaborated with UVM C&DE staff to develop new student programs• Designed and art directed marketing and advertising collateral

Design of marketing campaigns, collateral, tradeshow booths, websites, and web-delivered courseware. Project management, branding, andproduct development.

Design, art direction and production of collateral pieces and ads.Clients included: Acer, Coulter, Dole, Hunter Douglas, IBM, Microsoft, Polaroid, Pratt and Whitney, Sensormatic, Siemens, Sony and United Distillers.