Bryan Vincent Email & Phone Number

New York, New York

Consulted on all aspects of business development to help companies navigate market challenges and establish a clear pathway to achieve goals and objectives. Provided 360-degree approach to driving brand development and strategic growth of companies including PT01 USA Corp., Musika Frere, and JaLin Swim. • Crafted comprehensive business plans including sales forecasting, costing analyses, P&L statements, budgeting, assortments, and retail operations.• Championed incorporation of PT01 as PT01 USA Corp in the United States; launched NYC showroom and sold two seasons worth of collection. Crafted marketing plan and operations budget to facilitate incorporation.• Conducted detailed brand analysis for Musika Frere and focused on improving brand positioning, costing strategy, and assortment to support business growth.• Engaged in complete business development operations for JaLin Swim ranging from strategic planning and budgeting to warehouse logistics and online retail presence.• Leveraged strong understanding of wholesale and vendor operations as well as retail and buyer strategies to support businesses in carving out a successful niche that would maximize business opportunities.

New York, Ny

New York, New York

Spearheaded development of targeted marketing campaigns spanning social media, email, print, store and window displays, and other collateral. Ensured clear, consistent messaging that promoted brand and quality standards. Managed communication director, sales, and graphic design team and reported directly to the president of MLFG.• Planned, organized, and executed store openings for 3 retail stores within 6 months. Coordinated signage and approved creative asset placement, assisted with setup and merchandising, trained staff on policy and brand standards.• Traveled throughout new store locations to promote openings to local businesses, hotels, concierge services, and other organizations to drive brand awareness and engagement.• Conceptualized promotional strategies for major events and holidays.• Created marketing campaigns following new customer acquisitions. Developed innovative marketing message concepts and creative assets.• Forecasted and managed annual marketing budget. Implemented process improvements to support cost-effective operations without sacrificing quality.• Introduced forward-thinking initiatives to elevate and evolve email and social media marketing. Analyzed performance to determine effective timing and frequency of communications.• Served as project liaison for all retail branding and store conversion packages, signage, and decal installation.

New York, New York

Managed $30M wholesale volume business that included Neiman Marcus, Saks Fifth Avenue, Barney’s NY, Bergdorf Goodman, and specialty luxury retailers. Collaborated closely with company Vice President to develop North American business and implement targeted sales and marketing strategies to drive brand awareness and engagement. Supervised 3 Account Executives as well as Customer Service and Made-to-Measure teams. • Developed and maintained Basic Stock Program (BSP) growing service to 25% of business. Coordinated production and warehouse operations for consistent replenishment of products and improved availability.• Conducted extensive collection reviews providing classification, selling history, price value, trend analysis, and regional viability to product and design teams.• Partnered with executive leadership to present at Saks Summit and Neiman Marcus Conclave; recapped season performance, previewed upcoming collections, and discussed business performance and goals.• Consulted with sales team to gather insight on merchandising, pricing, fit, and areas for improvement to relay to corporate team in Italy to support business development.• Assisted in redesigning and relaunching e-commerce program to improve effectiveness and usability.• Directed and managed sales team, conducted budget forecasting, analyzed sales performance, and evaluated collection and merchandising to drive decision making, business opportunities, and revenue. • Collaborated with production, planning, and design teams to meet margin goals.