Bryce D. Email & Phone Number

Lancaster, Pa, Us

Pittsburgh, Pennsylvania, United States

I currently serve as the social media lead for the Research & Safety Division. I'm responsible for launching and monitoring all paid social and programmatic display campaigns. I'm involved in the planning and execution of both marketing funded and supplier ads. I utilize A/B testing and dynamic creative whenever possible to drive innovation and maximize performance. Additionally, onboarding new technologies and optimizations and training other colleagues is another job duty. I'm very well… Show more I currently serve as the social media lead for the Research & Safety Division. I'm responsible for launching and monitoring all paid social and programmatic display campaigns. I'm involved in the planning and execution of both marketing funded and supplier ads. I utilize A/B testing and dynamic creative whenever possible to drive innovation and maximize performance. Additionally, onboarding new technologies and optimizations and training other colleagues is another job duty. I'm very well versed in Meta Advertising, LinkedIn Advertising, Adobe DSP, Google Ads, and many more digital marketing channels. Show less

Pittsburgh, Pennsylvania, United States

As a Marketing Associate I was responsible for overseeing the formation and planning of multi-channel tactics for dozens of lab products suppliers. I also worked closely with large academic and government customers to implement marketing campaigns. Additionally, I also served as the SEO liaison for my team and worked closely with the paid and organic search managers.

Johnstown, Pennsylvania Area

Deployed overseas from Sep 2018 - July 2019 as a US Customs Team Leader. Oversaw the successful transportation and documentation of nearly half a billion dollars worth of military equipment returning to the United States.

Pittsburgh, Pennsylvania, United States

Grant Street Group is a medium sized software company that primarily specializes in state tax collection. My duties included video marketing, graphic content creation and website analytics. During the course of the internship I created several marketing videos and graphics utilizing the Adobe Creative Suite. The media I created was included in marketing emails and increased the average email clickthrough rate from 1.2% to 3.3%.

Greater Pittsburgh Area

As the intern of the digital marketing technology department, I was in charge of tracking and improving data health as well as working on different email marketing campaigns. I also focused on building and maintaining multi-stage email campaigns using Oracle Eloqua.During my internship I also created and shared marketing promotions on several social media channels. The posts saw increased traffic and were shared 1.5x more than ads during the previous quarter. In total, the posts I created… Show more As the intern of the digital marketing technology department, I was in charge of tracking and improving data health as well as working on different email marketing campaigns. I also focused on building and maintaining multi-stage email campaigns using Oracle Eloqua.During my internship I also created and shared marketing promotions on several social media channels. The posts saw increased traffic and were shared 1.5x more than ads during the previous quarter. In total, the posts I created accounted for 350,000 impressions and more than 50 shares across various channels Show less

Bachelor’S Degree, Marketing And Finance

High School Diploma