Bryce M. Email & Phone Number

Cincinnati, Ohio, United States

Cincinnati Metropolitan Area

Cincinnati, Ohio, United States

Develop new business; identify prospective customers by utilizing market intelligence databases, as well as business directories, following leads from existing clients, participating in organizations and clubs, and attending trade shows and conferences.Foster the customer relationship in a team based selling model.Managed deliveries to the routing schedule published by the transportation department; troubleshoot any problems that occur during the order process (e.g., delivery mis picks, short on loads, stock-outs).Communicate and collect accounts receivable as necessary, working with the credit department and client; collect all balances due based on approved credit terms.Leverage other resources to assist with top penetration opportunities and new accounts opening.Research market conditions, product innovations, and competitors' products, prices, and sales; present information with customers as part of value-added services provided.

Cincinnati, Oh

Assisted in developing, implementing and executing strategic marketing plans for the entire organization, including media advertising, creative direction, collateral development, website content management, social media planning and postings, sponsorship, special events, retail & media promotions. Managed all Communications and Public Relations efforts by serving as onsite spokesperson and media contact.

Cincinnati, Oh

Managed corporate marketing and communications functions for the 1-2-3 Rewards Credit Card, overseeing a $3.5M budget and an 8-member team. Direct brand management, PR, media relations, corporate positioning, product launches, advertising, sales collateral and tradeshow marketing.Accomplishments:• Developed and launched integrated, multi-channel print, catalog, web and direct marketing campaigns that propelled sales from $10.2M (2017) to $15.5M at 2018 year-end.• Led market launch of 12 products. Identified opportunities, researched new product possibilities, collaborated with engineering team and created campaigns generating $4.6M in new annual sales.• Wrote catalogs, course guides and training brochures that enhanced the sales reps’ understanding of complex product features and helped them sell more effectively.• Performed ongoing customer/market research and demographic profiling to identify and capitalize on unmet market needs ahead of the curve.• Leveraged strengths in cost-effective marketing management and vendor negotiations to end each quarter an average of 10% under budget.

Cincinnati, Oh

Developed marketing programs for each of our individual apartment communities. Used an integrated approach to create balanced programs for property managers to build their respective brand identities. Accomplishments:• Directed marketing department for over 110,000 apartment units to increase overall revenue to $25M by the end of 2016.• Managed a multiple state territory for new community brand development and identity.• Earned commendations from in-house executives for communication deliverables that targeted desired audiences and articulated the value of products and services.

Greater Chicago Area

Lead strategy and operations of the Growth Marketing team, owning key customer growth programs. Managed and developed a small team of marketing specialists to drive customer growth. Owned an annual budget and was responsible for optimal allocation against business goals.Lead constant campaign optimization of all program components (e.g. email subject lines/templates/content, channel selection, promotional calendar, etc.). Optimized promotional structures for specific segments.Partnered with Product to develop new tool features that enhance email and app delivery and effectiveness; acted as the Marketing team’s center of excellence for the campaign toolset. Developed a deep understanding of drivers of campaign performance on short and long-term business metrics.Worked closely with business analyst and data scientist teams to both further understand the full business impact of programs, as well as drive, continued personalization of the customer experience to improve performance.

Cincinnati, Oh

Selected out of 283 candidates to launch the Uber market in Cincinnati. Created concept and copy for all social media content, advertising campaigns and sales collateral for diverse projects.Accomplishments:• Served as primary contact on advertising campaigns for large accounts and new product launches.• Assumed a lead role in pitch team meetings and helped navigate Uber through Cincinnati City Council regulation. • Launched 5 new products including Uber Lux, Uber Ice Cream and Uber Sleigh.

Bachelor Of Arts - Ba, Political Science And Government

High School Diploma, English