Brandon Howell

Brandon Howell Email and Phone Number

Experienced and Innovative Content Marketer, Digital Strategist, and Marketing Thought Leader @ SafeSend
Brandon Howell's Location
Detroit Metropolitan Area, United States
Brandon Howell's Contact Details
About Brandon Howell

I am a creative and solutions-oriented leader recognized for my strong strategic and leadership talents. With more than a decade of diverse industry experience, I bring a wealth of knowledge in social media strategy, marketing communication, media relations, digital and social media marketing, and brand development. My history of success is directly related to my demonstrated expertise in driving the visibility and revenue growth of organizations through robust digital personalization initiatives. Most distinguishing, I am especially successful in developing the reputation, visibility, and success of well-established firms through highly effective marketing and communication strategies, and social/digital media marketing.Being a hands-on manager and leader, I have a natural flare for being able to communicate a clear strategic vision to achieve competitive revenue goals. Additionally I am a champion of social media tools and analytics with solid skills in the technical, conceptual and content development that produces record-high marketing campaign response rates, consumer engagement, and long-term brand growth. My expertise in digital content, user experience, web usability and design protocols, digital marketing channels, and interactive media are part of the advanced skills that I bring to the table.

Brandon Howell's Current Company Details
SafeSend

Safesend

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Experienced and Innovative Content Marketer, Digital Strategist, and Marketing Thought Leader
Brandon Howell Work Experience Details
  • Safesend
    Content Manager
    Safesend Jul 2024 - Present
  • Spave
    Content Marketing Manager
    Spave Oct 2021 - May 2023
    Owning all aspects of content for fintech start-up, which is part of MSUFCUs portfolio of companies (Reseda Group).− Producing all content, including: articles, press releases, talking points, speeches, white papers, case studies, pillar pages, marketing emails, graphics, videos, podcasts, social media posts, and more.− Creating, implementing, and optimizing multi-platform content calendar.− Developing and owning brand voice; developing messaging standards for multiple target audiences and personas.− Cultivating and coaching thought leadership with executive team.− Managing public relations and partnership promotion.− Managing agency and vendor relationships.− Maintaining competitive audit and research with regards to marketing and content.
  • Msu Federal Credit Union
    Digital Marketing Lead
    Msu Federal Credit Union May 2018 - Oct 2021
    East Lansing, Michigan
    Developed and managed digital marketing strategy, including monthly budgets between $10,000 and $20,000. Led Digital Marketing/Communications Team in coordination of campaigns and content across multiple platforms.− Developed, optimized, and executed digital ad campaigns (including graphic design) across various platforms, including Google Search and Display, Facebook/Instagram, LinkedIn, Snapchat, YouTube, geofencing, and others.− Led and managed marketing strategy — paid and organic — on social media.− Contributed to strategy development and execution of email marketing and marketing automation.− Proofed PR materials, including press releases, talking points, media kits, etc.− Managed relationships with multiple vendors, including Gannett, Yext, Waze, and others.− Served on Crisis Communications Team and MSUFCU’s innovation team, The Lab.
  • Townsquare Media
    Digital Managing Editor/Sports Radio Personality
    Townsquare Media Jan 2014 - May 2018
    Lansing, Michigan Area
    - Oversaw and ensured the smooth running of all digital, content, and editorial operations for six radio station websites in Lansing cluster, including: editing and producing copy, photos, videos and more for over 20 radio personalities.- Developed and executed social media marketing strategies while managing apps and email marketing for 6 radio stations.- Designed and launched online advertising campaigns for clients through multiple digital channels.- Co-hosted “Beyond The Game,” weekdays from noon to 3 p.m. on The Game 730 AM.- Played a key role by contributing to Townsquare Media’s coverage of MSU and high school sports on various programs, including MSU Football Tailgate Show, and Fans In The Stands.
  • Mlive Media Group
    Reporter
    Mlive Media Group May 2010 - Jan 2014
    Lansing And Bay City, Mich.
    - Reported and covered: MSU athletics, academics, campus life; local and statewide politics, business, and crime. Shot/edited photos and videos.- Formulated and implemented effective digital strategy while handling social media and marketing content.- Led the recruitment and management of several freelancers.- Developed, hired and managed a cross-functional team of interns.

Brandon Howell Skills

Video Ap Style Journalism Newspapers News Writing Storytelling Online Journalism Copy Editing Breaking News Blogging Feature Articles Headline Writing Web Content Editorial Editing New Media Digital Media Social Media Incopy Publications Media Relations Content Development Marketing Campaigns Brand Development Online Advertising Digital Strategy Email Marketing Advertising Campaigns Interactive Media Instagram Social Media Marketing Digital Marketing Team Development Leadership Media Communications Marketing Strategy Development Digital Content Creation Content Management Interpersonal Communication Brand Promotion Strategies Advertisement Campaigns Handling Proficient In Spanish Corporate Communications Strategic Communications Public Relations Press Releases Marketing Reputation Management Communications Planning Integrated Marketing

Brandon Howell Education Details

Frequently Asked Questions about Brandon Howell

What company does Brandon Howell work for?

Brandon Howell works for Safesend

What is Brandon Howell's role at the current company?

Brandon Howell's current role is Experienced and Innovative Content Marketer, Digital Strategist, and Marketing Thought Leader.

What is Brandon Howell's email address?

Brandon Howell's email address is br****@****fcu.org

What is Brandon Howell's direct phone number?

Brandon Howell's direct phone number is +151748*****

What schools did Brandon Howell attend?

Brandon Howell attended Michigan State University, The University Of Kansas.

What skills is Brandon Howell known for?

Brandon Howell has skills like Video, Ap Style, Journalism, Newspapers, News Writing, Storytelling, Online Journalism, Copy Editing, Breaking News, Blogging, Feature Articles, Headline Writing.

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