Charlene Burke

Charlene Burke Email and Phone Number

Marketing Specialist @ Spring Marketing
North Lambton, NSW, AU
Charlene Burke's Location
Greater Sydney Area, Australia
Charlene Burke's Contact Details

Charlene Burke personal email

About Charlene Burke

Internationally accomplished marketing professional with over 20 years’ experience, over 12 years' in digital marketing and over 4 years in e-commerce. Worked with leading global brands to small and medium businesses, with experience in managing lifestyle & fashion brands, food & beverage venues serving both B2B and D2C marketing channels.Entrepreneurial spirited, highly organized, driven by a passion to help businesses grow using digital marketing strategies that deliver. A freelance marketer specialising in the design and build management of websites and integration of content marketing and communication strategies across a variety of channels. Extensive experience in brand launch and brand re-fresh to stay relevant and align with business growth strategies.

Charlene Burke's Current Company Details
Spring Marketing

Spring Marketing

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Marketing Specialist
North Lambton, NSW, AU
Employees:
2
Charlene Burke Work Experience Details
  • Spring Marketing
    Marketing Specialist
    Spring Marketing
    North Lambton, Nsw, Au
  • Springboard Communications & Marketing
    Freelance Marketing
    Springboard Communications & Marketing Jun 2017 - Present
    New South Wales, Australia
    Develop and implement marketing, communication & brand strategies including website design, re-design & build, social media marketing, PPC advertising – Google and Social. E-Commerce Marketing.Clients include: www.salonwarehouse.com.au, www.vyethelabel.com, www.stoneright.com.au, www.avionjackets.com.au, www.aryelethelabel.com.au, www.ktmg.com.au, www.heritagemotors.com.au, Visionise – www.visionise.com.au – work with small online fashion businesses to assist with the launch and growth of their online fashion brands – host online marketing workshops and consulting sessions.
  • Gaucho
    Senior Marketing Manager
    Gaucho Jun 2016 - Jan 2017
    Hong Kong
    GAUCHO, the London-born Argentinian restaurant believes that every guest should experience a little bit of Argentine life, offering an Argentinian focused menu boasting simple dishes that emphasizes the natural mouthwatering flavours of the cuisine.GAUCHO, is a restaurant brand involved in the farming of all meat served in their restaurants around the glove, they are involved in the full process from calf birth to table service. GAUCHO boasts an exclusive Argentinian wine list, with over 180 wines in Hong Kong and a selection of Gaucho own wines from their winery in Mendoza, Argentina.Localised the global marketing strategy and worked with agencies to generate awareness of the global brand in Hong Kong and the APAC region. Work with marketing teams in London and Dubai for cross marketing of promotions, events and loyalty partners, create partnerships with global brands in these regions to generate loyalty and maximise reservation opportunities, with a strong focus on promotions & events, functions, email marketing and social media.
  • Castelo Concepts
    General Manager Marketing
    Castelo Concepts Nov 2013 - May 2016
    Hong Kong & Vietnam
    Castelo Concepts launched in 1992 and now has over 80 restaurants throughout Hong Kong and Vietnam. Of which 26 restaurant brands, a catering business, coffee production company and partnership with an Australian wine company. Assisted with the marketing / operational set-up and launch of new restaurants High Street Grill, and Ollies Restaurant in Hong Kong and drove the brand re-fresh for Alfresco Restaurant in Vietnam.This involved all BTL marketing, promotions, supplier promotion support, activities calendar, functions and blogger and press tastings and interviews.
  • Ironmonger Events
    Marketing Manager
    Ironmonger Events Feb 2013 - Nov 2013
    Hong Kong
    Developed marketing strategies to generate ticket sale leads and campaigns for all the agencies events and brand strategy for awareness. Responsible for maximizing attendance, revenue and growth for each event.
  • The Country Trader
    Marketing & Events Manager
    The Country Trader Feb 2008 - Jan 2012
    Sydney, Australia
    The Country Trader, a furniture gallery that specialised in new and antique furniture and furnishings from the provincial to the opulent. The country Trader is infamous among forward thinking design enthusiasts.A newly created Marketing position, I developed integrated marketing strategies for The Country Trader and luxury / lifestyle retail brands within the PYD Building. I was responsible for maximizing the value of the business proposition by implementing creative end-to-end marketing campaigns across all channels to drive awareness, growth and sales of the businesses.Achievements include:• Development and project management of the PYD Design Markets • Project Managed Belle Luxury Living @ PYD event • Established a successful events business within the PYD Building generating over AUD$1 million • Assisted with the increase of company revenue growth through brand awareness and activation

Charlene Burke Skills

Event Management Public Relations Marketing Event Planning Marketing Strategy Marketing Communications Hospitality Brand Development Corporate Events Social Media Marketing Social Media Business Development Sponsorship Sales New Business Development Customer Service Strategic Communications Restaurants Email Marketing Food And Beverage Fundraising Digital Marketing Crm Online Advertising Building Relationships Live Events Seminar Presentations Strategic Marketing Digital Strategy Workshop Presentation Management Content Marketing Web Marketing Strtegy Brand Developement Online Marketing Advertising Analytical Skills Integrated Marketing Search Engine Marketing Brand Marketing Luxury Brand Marketing Online Pr Public Speaking Seminar Marketing Search Engine Optimization Customer Relationship Management Integrated Brand Marketing Marketing Operations Budget Management

Charlene Burke Education Details

Frequently Asked Questions about Charlene Burke

What company does Charlene Burke work for?

Charlene Burke works for Spring Marketing

What is Charlene Burke's role at the current company?

Charlene Burke's current role is Marketing Specialist.

What is Charlene Burke's email address?

Charlene Burke's email address is ch****@****ail.com

What schools did Charlene Burke attend?

Charlene Burke attended Digital Marketing Institute, Western Sydney University, St Clare's College, Waverley, Sydney.

What skills is Charlene Burke known for?

Charlene Burke has skills like Event Management, Public Relations, Marketing, Event Planning, Marketing Strategy, Marketing Communications, Hospitality, Brand Development, Corporate Events, Social Media Marketing, Social Media, Business Development.

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