Beatriz Corral Martín Email & Phone Number

Spain

- Developed and led the creation of Skoda's new Customer Dialogue Plan, focusing on delivering personalized, data-driven communications that enhance customer satisfaction and loyalty throughout the entire journey. - Created a seamless omnichannel strategy that aligns with customer preferences and behaviors, ensuring a consistent brand experience across touchpoints such as email, web, and in-person interactions. - Leveraged customer insights to continuously optimize the dialogue plan, enhancing engagement and improving retention rates through personalized content and interaction frequency. - Collaborated with cross-functional teams in the Customer Experience department to ensure the dialogue plan aligns with Skoda's broader customer engagement and satisfaction goals. - Analyzed customer feedback to identify pain points, ensuring timely and relevant adjustments to enhance the overall customer journey and loyalty.