Caitlin Hawley Email and Phone Number
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Accomplished Product & Marketing Manager offering over 8 years of experience, driving product awareness and improving customer experience. Creative, dynamic marketer with proven expertise in building and adapting new programmes & product offerings that drive revenue growth. Leverages exemplary communication that successfully promotes product portfolios. Effectively achieves goals both as a cross-functional team member and individual contributor.
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Senior Product Manager - Video On DemandTelus Jan 2023 - PresentVancouver, British Columbia, Canada -
Product Manager - Video On DemandTelus Jan 2020 - Dec 2022Vancouver, Canada Area- Own strategic merchandising plan for TELUS' Optik TV Video On Demand platform driving revenue and increasing client usage.- Build and maintain relationships with key content providers and studios to elicit participation in on-screen and off-screen promotions.- Lead and advise team members on projects, trials and new initiatives.- Implement on screen promotions, communications and marketing initiatives to align with business strategy- Review and track sales data to provide analysis & recommendations on various initiatives- Collaborate with various internal and external teams to develop and execute multi-channel communication/promotion initiatives -
Product Manager - Jamesonwhiskey.ComIrish Distillers Mar 2018 - Dec 2019County Dublin, Ireland- Manage the translation and roll out of JamesonWhiskey.com across global markets, working with key members of the Jameson International Marketing Team; Marketing & Sales Solutions Team and Pernod Ricard Markets.- Define and write briefs for new concepts, designs and feature specifications. Establish timelines for on-time delivery of new features.- Project manage the development of global website content, using search insights and site analytics. Leverage the internal Creative Studio by developing creative briefs to optimise always-on content and develop new content at key periods and campaigns.- Analyse performance of JamesonWhiskey.com in partnership with the Consumer Intelligence team, for Always On activity and key brand campaigns to shape strategy and content offering to leverage Search trends to improve SEO- Deliver inspiring communications, training sessions, user guides and documentation to Pernod Ricard Market Companies and their digital agencies communicating new features, designs and solutions.- Collaborate with internal and market teams to develop eCommerce campaigns and ensure integration of all campaigns across all digital touchpoints.- Consult on the development of our Online shop product offering, leveraging search insights and shop analytics to determine gaps in product range. Manage addition of new products, look and feel, content features, and user experience for e-commerce shop -
Product Manager, Video On Demand MerchandisingTelus Aug 2017 - Nov 2017Vancouver, British Columbia, Canada- Owned strategic merchandising plan for TELUS' Optik TV Video On Demand platform driving revenue and increasing client usage.- Built and maintained relationships with key content providers and studios to elicit participation in on-screen and off-screen promotions. - Led and advised team members on projects, trials and new initiatives. - Implemented on screen promotions, communications and marketing initiatives to align with business strategy - Reviewed and tracked sales data to provide analysis & recommendations on various initiatives- Collaborated with various internal and external teams to develop and execute multi-channel communication/promotion initiatives -
Content Marketing & Merchandising SpecialistTelus Jun 2015 - Aug 2017Vancouver, Canada Area- Managed the day-to-day merchandising and curation of TELUS' Optik TV Video On Demand platform- Collaborated with key internal and external stakeholders building new initiatives and adapting existing initiatives driving revenue and usage - Collaborated on the creation and deployment of a weekly e-newsletter to over 500K customers- Planned and executed curated content programs Managed the scheduling and creation of TV ad insertions -
Accounting/Administrative AssistantPiteau Associates Engineering Nov 2014 - May 2015North Vancouver, British Columbia, Canada- Assisted with invoicing for all international branches of the company- Maintained A/R accounts through ACCPAC- Processed and recorded payments - Assisted with administrative duties as required- Proofed, edited & compiled engineering reports for clients -
Marketing CoordinatorNorth Shore Wellness Centre Jun 2014 - Apr 2015- Created and executed marketing strategy- Maintained Social Media Accounts and campaigns- Designed and executed online advertising campaigns- Developed and distributed email newsletter - Liaised with local businesses to form partnerships and discover sponsorship opportunities- Administrative duties- Front line customer service - booking and billing clients -
Digital Project CoordinatorGlacier Media Inc. Mar 2013 - May 2014Vancouver, Canada Area- Supported Glacier Media's digital sales efforts across all BC markets - Designed and created sales materials including collateral and tool kits- Filmed and edited short advertising videos for clients as required- Supported launch of digital products from preparation through training and execution- Supported organization and execution of product launch events- Managed product portfolios such as Layar, Vitamin Daily, and MyLocalFlyers.ca -
Marketing & Communications AssistantNorth Vancouver Community Arts Council Apr 2012 - Oct 2012North Vancouver, Bc- Designed and generated promotional materials for events- Analyzed and developed communications channels for different aspects of the organization- Developed branding and marketing messages for the Arts council- Created a new marketing and communications plan for the expanding organization -
Product SpecialistTelus May 2011 - Aug 2011Vancouver, Bc- Assisted in preparations for the launch of new communications bundles for Small and Medium Business- Created and conducted post sales interviews to ensure the new SMB bundle offers met customer expectations and needs. - Made recommendations for product and process improvements for new offers.- Analyzed and made recommendations for improvement on the communications process between sales and marketing teams in the SMB department -
ArchivistPiteau Associates Engineering Ltd May 2009 - Aug 2009North Vancouver, Bc- Meticulously culled decades worth of paper files and arranged appropriate disposal of confidential documents- Archived all projects in an organized and accessible spread sheet and familiarized all staff with new filing protocol- Developed an efficient filing system for the storage of historical project data and hard copy files -
Administrative AssistantPiteau Associates Engineering Ltd Jul 2005 - Aug 2009North Vancouver, Bc- Fulfilled the responsibilities of vacationing colleagues during the summer- Patiently answered and redirected phone calls to appropriate department of staff member- Prepared invoices to be sent out to suppliers and clients- Filed and prepared payment for incoming invoices under minimal supervision- Diligently compiled status reports for the engineers that were to be sent out to clients
Caitlin Hawley Skills
Caitlin Hawley Education Details
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Business - Service Management -
Event Marketing & Marketing Management -
Academic Exchange
Frequently Asked Questions about Caitlin Hawley
What company does Caitlin Hawley work for?
Caitlin Hawley works for Telus
What is Caitlin Hawley's role at the current company?
Caitlin Hawley's current role is Senior Product Manager - Video On Demand at TELUS.
What is Caitlin Hawley's email address?
Caitlin Hawley's email address is ca****@****ail.com
What is Caitlin Hawley's direct phone number?
Caitlin Hawley's direct phone number is +160478*****
What schools did Caitlin Hawley attend?
Caitlin Hawley attended University Of Victoria, British Columbia Institute Of Technology, Skema Bachelor.
What are some of Caitlin Hawley's interests?
Caitlin Hawley has interest in Social Services, Children, Economic Empowerment, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights, Animal Welfare.
What skills is Caitlin Hawley known for?
Caitlin Hawley has skills like Social Media, Marketing Communications, Marketing, Marketing Strategy, Customer Service, Social Media Marketing, Strategy, Microsoft Office, Teamwork, Training, Advertising, Powerpoint.
Who are Caitlin Hawley's colleagues?
Caitlin Hawley's colleagues are Karen B., Sarah Hoger, Hector Woodman, Barbara Finger, John Burke, Lindsay Mcfarlane, Harriet Geronimo.
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Caitlin Hawley
Marketing Coordinator @ Kalogon | Bs Strategic Communication | Data Analytics & BrandingOrlando, Fl1onerail.io
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