Caitlan Brownlow Email & Phone Number

Dublin, County Dublin, Ireland

Dublin, County Dublin, Ireland

Dublin City, County Dublin, Ireland

Dublin, Ireland

• Website design and SEO for multiple clients• Usability Testing, reporting & implementation for client website• Management of multiple social media accounts • LinkedIn Advertising• Email Marketing• Market research for H2020 EU Project• Content Planning and creation (infographics, blogs + videos)• Virtual Event Marketing & Management • Logo design for multiple projects • Creation of Brand Guidelines for EU H2020 Project

Dublin, Ireland

Result : First Class Honours and Awarded Practicum of the Year; As part of my Masters in Digital Marketing in DCU, myself and three classmates acted as the marketing team, conference volunteers and tech support for a week-long virtual Cyber Security conference. Having originally being set to host the conference in DCU, we decided to pivot to a virtual event by hosting the conference on Zoom webinar following the outbreak of Covid-19. My roles for this project included : • Acting as Communications officer for the group • Organic, Paid (Google Search, LinkedIn & Twitter ads) and • Email marketing campaigns (MailChimp/MailMerge) for both B2C and B2B customer groups• Creation and design of all marketing material and Sponsorship brochure • Creation of SEO-optimised weekly blogs for the conference website • Tech support for keynote speakers and authors presenting on Zoom• Setting up Zoom webinars for conference proceedings• Setting up live streaming on Youtube directly from Zoom webinar during keynote speeches• Providing customer support to all attendees and presenting authors throughout the week • Design and distribution of a post-conference attendee satisfaction survey via Qualtrics & analysis using SPSS

• Designing marketing material including brochures, maps and park signage• Design of graphics for social media • Email Marketing & Newsletters • Managing and updating website content using CMS Expression Engine • Managing social media accounts including Facebook, Instagram and Twitter • Responding to consumer queries on all social media accounts • Liaising with hotels and radio stations for competitions and promotions• Liaising with other businesses organising contra deals • Monitoring website performance via Google Analytics• Creating graphics and monitoring digital signage around the park

Dublin, Leinster, Ireland

Vancouver, British Columbia, Canada

Master'S Degree, Digital Marketing

Bsc, Multimedia, 2.1