Caitlin Grega Email & Phone Number

Lone Tree, Colorado, United States

Leading digital strategy & communications

Lone Tree

Englewood, Co

Crestcom is the global leader in the areas of management and training and has been for nearly 30 years. Crestcom provides in-depth management training that creates lasting change and produces real, bottom line results. As Crestcom's Project Manger, I am in charge of managing the sales & operations department projects while acting as the main liaison to marketing and production teams to ensure cross-functional alignment. I also provide support and direction to international franchisees to increase sales and engagement.My key accomplishments include:· Create a new project management system to automate project tracking and reporting amongst the entire staff & vendors · Manage small and large project plans for the operations & sales team as well as vendors· Main liaison between international clients, franchisees & senior executives· Define and implement processes to streamline cross-department cohesion & communication· Oversee the communication strategy including newsletters, website news, & company updates and releases· Train new franchisees worldwide to drive results & engagement· Support the finance department with invoicing, account checks & budgeting· Manage and lead the annual International Conference & 4 International Regional ConferencesKey Areas:• Project planning • Project reporting • Resolve project conflicts• Communication management• Microsoft Office & Google Office• Mail Chimp• WordPress

Denver, Co

· Lead projects on cross-functional management team including recruitment, training, clinic operations and new location openings· Manage 14 Franchise Units Marketing · Develop & Implement the plans and steward the Marketing/Advertising budgets for each of the 14 business units· Maintain strong relationships with franchisees, National staff, Regional Developer teams, GMs, clients, business partners & vendors with the highest level of customer service· Maintain compliance with franchise business policies· Analyze & audit marketing strategies, budget and performance to increase sales revenue· Implement new brand changes, seasonal marketing strategies and ensure success of each campaign· Consistently look for efficiency's within department and company· Oversee all marketing campaigns: Outdoor, Print, Digital, Direct Mail and Social including · Manage all printing vendors, pricing, on-site inventory, and creative for, A-frames, wind-masters, and all printed materials for the business locations.· Manage the direct mail strategy for over 500,000 mailings.· Develop and implement all print ad campaign artwork for each business unit including any newsprint, magazine, etc.· Manage the on-line Search Engine Optimization (SEO), and Search Engine Marketing (SEM), Review/Reputation Management, Mobile and Social efforts of each business unit

Vail, Co

• Manage all marketing strategies to increase business

Greater Denver Area

Local, Regional and National project management • Sales experience soliciting and selling campaign • Manage budget, invoices and oversee expense management • Work annually with 20+ accounts acting as personal account consultant to key business leaders• Act as main point of contact for new constituents, register in program & continue as program contact• Training consultant; train and on-board all new individuals through group trainings and 1x1 meetings• Strategically develop and implement new initiatives for revenue growth & expense reduction• Execute marketing & communications including: social media, webpage maintenance, print materials, logo placement, press releases, newsletters & email marketing• Organize annual sponsorship & partnership programs • Event planning experience including special events ranging from 10-500+ people • Emphasis on providing excellent customer service

Greater Denver Area

Managed three major fundraising campaigns: ~~Pennies for Patients: oDaily outreach and recruitment efforts – calling, emailing and follow up o School management of 500+ schools, student progress planning, and fundraising drives o Market and sell program to schools across Colorado & Wyoming to participate in the program; working directly with teachers and principals ~~Mile High Amazing Race: o Organized adventure and challenge race course throughout downtown Denver o Solicited local businesses to participate in adventure race, hosting check-points at their venues o Solicited and managed 150+ race participants including fundraising efforts~~Man & Woman of the Year: See above

• Supervised a full service, five star dining room and supervised in-house banquet events• Oversaw employee relations encompassing staff scheduling, training and performance • Carried out multiple tasks while showing team work and operating in a fast pace environment

Bachelor Of Science (B.S.), Restaurant And Resort Management

Activities and Societies: Gamma Phi Beta, Order of Omega,Double minors: Spanish & Business. Study Abroad at University of Salamanca.

Spanish, Spanish Language And Literature

Studied the Spanish Language while immersed in the Spanish Culture