Caitlin Baker Email and Phone Number

• Responsible for the creation, development and implementation of product plans and strategies including pricing, positioning and marketing strategies for products within the defined product line. Provide support to the sales team to achieve growth targets.• Provide financial analysis for the product line, including current, new and potential products portfolio that will optimize the product line performance. Support the overall P&L management including achievement of price, margin, volume, revenue, and expense targets.• Work effectively and cooperatively with peers and colleagues in Sales, Marketing, Quality, Customer Experience, Finance, Operations, and other Corporate functions to provide support to the sales team globally to achieve growth targets including accurately assess market conditions and identify new product opportunities. • Manage the product lifecycle for defined product lines from new product introduction through operational production, customer support, and eventual end-of-life obsolescence.• Develop category plans for the products within the defined product lines of Animal Nutrition, Food Grade, and Fisheries that meet the objectives of the company. Work with finance and accounting to analyze the product portfolio and generate solutions that will optimize the financial performance of the category.

• Actively facilitated the process of purchasing, marketing and delivery of feed ingredients to customers including Feed Mills, Dairies, and Feed yards. • Fostered positive relationships with customers, suppliers, and logistical resources to provide optimal service and solutions to everyday feed problems while continuing to grow my business.• Efficiently entered transactional data to manage inventory reporting, negotiate and dispatch transportation logistics, communicate with customers and suppliers to resolve requests and issues.• Coordinate with accounting to ensure timely processing of invoices/payments and reconcile discrepancies of invoices. Managed Truck and Rail movements to optimize logistics• Lead the development and management of relationships with producers in Midwest and Texas territory, leveraging expertise to foster long-term relationships to provide optimal service and solutions to everyday feed problems while continuing to grow my business.• Proactively engaged with existing and prospective customers at a high level, providing advanced marketing insights and solutions that align with business objectives.• Spearhead customer recruitment initiatives within the trade territory, strategically expanding market share and solidifying the company’s position regionally.

• Expedited components for faster delivery dates to meet production requirements.• Established and maintained supplier relations.• Responsible for ensuring that the five production lines at the plant had the supplies and inventory it needed to function according to schedule. • Communicated with suppliers about the status of supplies, problem-solving to reduce the impact of late shipments and submitting purchase orders to vendors.

• Created and managed grain purchases, contracts, and settlements. Coordinated logistics of grain transportation.• Developed customer relations and services to enhance risk management• Proactively engaged with existing and prospective customers at a high level, providing advanced marketing insights and solutions that align with business objectives• Spearheaded customer recruitment initiatives within the trade territory, strategically expanding market share and solidifying the company’s position regionally• Oversee the execution of producer contracts for both delivered and FOB purchases, ensuring operational excellence and customer satisfaction• Contributed to the ongoing enhancement of the company's grain hedging and risk management processes.

• Managed and practiced grain purchases, contracts, settlements, grain basis trading, and risk management• Processed documentations of contract balances, storage balances, and pricing information

• Maintained accurate and thorough records of Association’s income and expenditures• Recorded detailed, comprehensive minutes at Association’s senate meetings

• Assisted Entertainment Coordinator in office and on fairgrounds managing over 100 acts• Coordinated with the planning and facilitation of Rodeo Austin Gala • Executed contracts and performance logistics of 50+ bands for the Outdoor Stage and 100X Club • Assisted with onsite coordination and planning of fairgrounds attractions as Lead Intern

• Performed facility and resident inspections for compliance; reported maintenance issues• Facilitated meditations between conflicting residents; responsible for 50 residents• Initiated action and follow-up on resident emergency/crisis situations