Zejun Cai Email & Phone Number

Singapore

Singapore

Drive the planning and development of the Digital Assets Management System. Conduct user engagement sessions for key stakeholders across NHB divisions and cultural institutions. Translate user stories into business requirements. Coordinate with technical teams to review data policies and plan for change management

Drove the design and development of the Our SG Heritage Plan 2.0 (HP2) digital engagement site from conception to launch. Consolidated and analysed over 30,000 entries of public feedback data. Contributed to strategic research and partnership development for HP2.

Singapore

Drive the development of Singapore Cultural Ontology.Drive the development of the Digital Assets Management System.Research and develop proof of concepts, prototypes for new data technologies and solutions that can be adapted and implemented within the heritage and greater culture sector.

Singapore

Led the heritage resource portal Roots.gov.sg revamp and redesign. Implemented AI search and recommendation to improve the searchability and discoverability for more than 100,000 heritage resources.Contributed to the content development of Roots and NHB social media. Developed an exhibition template which had been adopted by more than 10 museums and.

Greater New York City Area

Researched potential Virtual Reality (VR), Augmented Reality (AR) and Mixed Reality (MR) applicationsProposed an AR-enabled educational experience (AR workshop) in YSOS Center for ESOL learners

Greater New York City Area

Created programming and digital content for the new “Your Story, Our Story” Center at 103 Orchard StreetFostered public visitor engagement with “Your Story, Our Story” exhibitSupported education department operationsPresented research findings at the staff meeting and department meeting

Singapore

Transformed text-and-data-heavy proposals into visually appealing infographics while ensuring all deliverables comply with branding guidelinesContributed to new template and tool rollout. The uploaded designs on firm’s slides sharing platform have been downloaded over three thousands of times within six months and used widely by global.

Beijing City, China

Supported client and project management in brand strategy and design; Liaised with managers, designers, and clients across multiple locations; Utilized project management tools to monitor project statusFacilitated client engagement with research and develop pitch presentations; Translated and customized brand proposals for Chinese clients

Beijing City, China

Assisted digital strategy managers with social media analysis and campaigns; Presented Cannes Lions 2012 studies to teamComposed Microsoft’s daily Weibo (micro-blogging) content and monitored posts and brand KPIsContributed to campaign brainstorm and successful social media engagement; The number of re-tweets and tags increased by 41% and 12,268.

Beijing City, China

Supported project team with administrative works

Master’S Degree, Museum Studies, 3.88

Thesis: “Building a socially responsible museum with mixed reality”

Bachelor'S Degree, Major In Information Systems Mgmt, Minor In Arts And Culture Mgmt