Caleb B. Email & Phone Number

- Led End-to-End Product and Feature Development for 2D and 3D collectible cards and figurines, including key features like the daily login program; oversaw strategic planning, market research, data analysis, idea generation, and pipeline development.- Collaborated with Global Brands such as Paramount, Nickelodeon, SpongeBob SquarePants, Star Trek, Care Bears, Strawberry Shortcake, The Jim Henson Company, Weta Workshop, Atari, and Manchester City to create innovative collectibles that resonate with evolving consumer interests and market trends.- Developed Interactive Real-Time 3D Collectibles: Designed and optimized 3D models with interactive components and multi-animation features for web and mobile platforms, utilizing USD/USDZ and GLB/GLTF workflows to enhance user engagement, cross-platform functionality, and support the app's e-commerce strategy.- Innovated Through Automation, implementing advanced technical processes by automating art production using JavaScript and Python, significantly enhancing efficiency and scalability in digital asset creation.- Leveraged Data Analytics to develop and implement e-commerce strategies, shaping product offerings based on consumer purchase behaviors, engagement metrics, and conversion insights.- Translated Complex Brand Narratives into engaging, data-informed product lines that met stakeholder goals and market demand while strictly adhering to IP standards and legal requirements.Directed Teams of External Artists, ensuring quality standards throughout the production process, from initial concepts to final assets.- Ensured Brand Consistency across identity touchpoints for market products through strategic and cohesive execution.- Orchestrated Collaborative Projects with cross-functional teams, overseeing the production of promotional and sales materials aligned with e-commerce goals.- Contributed to Product Strategy and the development of new features tailored to data-driven consumer insights.

- Led Art Direction and Design for multiple collectible product lines, collaborating with top properties and leading brands.- Developed Collectibles for popular properties like SpongeBob SquarePants, Avatar: The Last Airbender, The Legend of Korra, Garfield, Teenage Mutant Ninja Turtles, Strawberry Shortcake, and Care Bears.- Increased Production Efficiency by 1100% by automating art production pipelines using JavaScript and Python.- Developed Interactive Real-Time 3D Collectibles, incorporating multi-animation sequences and optimizing content in USD/USDZ and GLB/GLTF formats for seamless web and mobile accessibility.- Enhanced Accessibility and Interactivity of 3D collectibles by optimizing content in GLB formats across various platforms.- Ideated and Pitched New Collection Lines, aligning initiatives with client objectives and market trends to create compelling and marketable collectibles.- Directed External 3D Sculptors, ensuring high-quality art production through thorough progress reviews and timeline management.- Promoted for Critical Impact on art production efficiency, fostering cross-department collaboration, exceeding key performance indicators, and significantly contributing to revenue growth.

- Developed an Augmented Reality Application utilizing C#, Java, HTML, and CSS in Visual Studio, Unity, and Google ARCore.- Provided Technical Support for Android, iOS, and Microsoft HoloLens platforms, ensuring seamless user experiences.- Contributed to Front-End Development by creating 3D assets and UI elements using Maya, Blender, Photoshop, and Illustrator.- Ensured User-Friendly Interfaces for optimal user experience.- Gained Extensive Experience in developing high-quality software with military applications, utilizing diverse programming languages and tools.

- Led a Production Team fulfilling a complex media contract with three branches of the United States Military.- Collaborated with Military Experts, including Ret. Colonel Ph.D. Linda Fisher, to manage a complex media production effort for the nursing application WMSNi.- Managed Project Execution, overseeing timelines, budgets, sprint planning, and quality control for an instructional series.- Responded to Global Crises by building support and documentation for COVID-19 infectious disease inpatient workflows during the pandemic.- Demonstrated Strong Leadership, project management, and communication skills to deliver high-quality solutions under pressure.

- Led Visual Design Projects, collaborating with clients in the U.S. Air Force, Navy, and Military to deliver diverse design solutions, data visualizations, and products.- Revamped Company Assets, coordinating team efforts to overhaul the company website, develop applications, enhance UI/UX design, and execute marketing strategies.- Mentored Junior Designers in utilizing Adobe Creative Cloud tools in a corporate environment.Produced High-Quality Content, designing 2D and 3D content to craft compelling messages aligned with corporate goals.- Produced High-Quality Multimedia Content by operating professional video equipment such as Nikon DSLR cameras, Sony mirrorless cameras, and DJI drone technology, and utilizing industry-standard editing software like Adobe Premiere Pro, After Effects, and Final Cut Pro. This resulted in the creation of impactful visual narratives and training materials that effectively communicate complex information to military personnel.- Designed 2D and 3D Content, crafting compelling messages aligned with corporate goals.

- Worked part-time during the school year and full-time in summers to support client projects.- Developed design solutions for clients in the military and Southwest businesses.- Created data visualizations and visual design content aligned with corporate objectives.- Collaborated effectively with team members and clients to ensure final designs met needs and expectations.- Gained valuable experience in utilizing design tools and techniques to create impactful visual content.

New York, New York, United States

- Directed Social Media Marketing Strategies and content creation for the company's platforms.- Implemented Successful Marketing Tactics, resulting in increased social media shares and website traffic.- Monitored Online Brand Presence and actively engaged with users to enhance engagement.- Achieved Significant Growth in web traffic and improved overall online presence.- Conducted In-Depth Market Research and competitor analysis to identify trends and inform strategic content creation.